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First of all, Happy 10th Birthday to Ann Handley and the MarketingProfs B2B Forum team!
Time flies when you’re working hard, smart and with style – just like Sharon Hudson, Julie Pildner and their team have been for so many years to create a great experience for B2B Forum attendees.
There are a very small number of industry conferences that I look forward to attending year after year and the B2B Forum is at the top of that list. Many other B2B marketing practitioners and leaders that feel the same way and that’s why the content is so good year after year. MarketingProfs has built something solid both in terms of the event and the community.
Being a part of that community is a special thing and it’s a joy to connect, collaborate and participate with so many top notch marketers. Our participation with this year’s event has touched on several levels ranging from Ashley and Tom from my team helping with some promotions and a presentation to the talk I’m giving on Thursday about activating B2B influencers and influencer marketing tools.
Speaking of influencers, below is a list of 50 speakers that are sure to influence your knowledge about B2B marketing this week at the B2B Forum in Boston.
As always, lists are great to be on, but can’t include everyone. The ranking of this list is powered for the most part by Traackr, the influencer relationship management platform that we work with. The specific topic used to sort was of course, “B2B marketing” and we just had to start it off with the queen bee of B2B, Ann Handley herself.
Ann Handley@marketingprofs
Chief Content Officer, MarketingProfs
Michael Brenner@brennermichael
CEO, Marketing Insider Group
Douglas Burdett@MarketingBook
Principal, Artillery Marketing
Lee Odden@leeodden
CEO, TopRank Marketing
Margaret Molloy@MargaretMolloy
Global CMO & Head of Business Development, Siegel+Gale
Matt Heinz@HeinzMarketing
President & Founder, Heinz Marketing
Doug Kessler@dougkessler
Creative Director & Co-Founder, Velocity Partners
Joe Pulizzi@joepulizzi
Founder, Content Marketing Institute
Jon Miller@jonmiller
CEO and Co-Founder, Engagio
Jason Miller@JasonMillerCA
Senior Manager – Global Content Marketing, LinkedIn
Carlos Hidalgo@cahidalgo
CEO & Principal, ANNUITAS
Ardath Albee@ardath421
CEO & B2B Marketing Strategist, Marketing Interactions
Jeffrey L. Cohen@jeffreylcohen
Director, Content Strategy at Oracle Marketing Cloud
Carlos Gil@CarlosGil83
Global Head of Social Media, BMC Software
Scott Brinker@chiefmartec
President, ion interactive, inc.
Mitch Joel@mitchjoel
President, Mirum Agency
Heidi Cohen@heidicohen
Chief Content Officer, Actionable Marketing Guide
Lauren Goldstein@laurenondemand
VP Strategy & Partnerships, Babcock & Jenkins
Christopher Penn@cspenn
Vice President of Marketing Technology, SHIFT Communications
Samantha Stone@samanthastone
Founder & CMO, The Marketing Advisory Network
Andy Crestodina@crestodina
Strategic Director, Orbit Media Studios, Inc.
Stephan Hovnanian@stephanhov
Content Solutions Architect, Bambu (by Sprout Social)
Jeremy Miller@StickyBranding
Brand Builder, Sticky Branding
Larry Kim@larrykim
Founder & CTO, WordStream, Inc
Steve Garfield@stevegarfield
Investor, Writer, Humorist
Jay Acunzo@jayacunzo
VP of Platform, NextView Ventures
Doug Bewsher@Dougino
CEO, Leadspace
Nick Westergaard@nickwestergaard
Chief Brand Strategist, Brand Driven Digital
Andrew Moravick@Amoravick
Senior Research Associate, Marketing Effectiveness & Strategy, Aberdeen Group
Scott Monty@scottmonty
CEO, Co-Managing Partner, Brain+Trust Partners
John Foley@johnfoleyjr
CEO/CMO, interlinkOne/Grow Socially
Andrea Vahl@andreavahl
Social Media Consultant and Speaker, Social Media Consultant
Amanda Nelson@amandalnelson
Senior Manager AppExchange Content & Community, Salesforce
Andrew Davis@drewdavishere
CEO, Monumental Shift
Tom Webster@webby2001
Vice President, Strategy and Marketing, Edison Research
Tamsen Webster@tamadear
Founder and CEO Strategic Speaking
Yoav Schwartz@yostar
Co-Founder, Uberflip
Paul Roetzer@paulroetzer
Founder and CEO, PR 20/20
Bob Ruffolo@BobRuffolo
Founder and CEO, IMPACT Branding & Design LLC
Jim Beretta@beretta
President, Customer Attraction Marketing Consulting
Dean Shaw@deanshaw
Global Chat Program Manager, SAS Institute
Marcus Sheridan@TheSalesLion
President, The Sales Lion
Oli Gardner@oligardner
Co-Founder, Unbounce
Sarah Lewis@sarahelizalewis
Assistant Professor, Harvard University & Author of The Rise
Michael Wesch@mwesch
University Distinguished Teaching Scholar/Associate Professor of Anthropology, Kansas State University
Erica McGillivray@emcgillivray
Senior Community Manager, Moz
Shane Snow@shanesnow
Chief Creative Officer and Co-Founder, Contently
Janet Driscoll-Miller@janetdmiller
President, Marketing Mojo
Chris Moody@cnmoody
Content Marketing Leader, GE Digital
Kristen Craft@thecrafty
Director of Business Development, Wistia
Thank you to all of the speakers who will be sharing their knowledge this week and especially to the team at MarketingProfs from Rob Zaleski to Ann Handley herself for creating such an amazing conference experience to look forward to. I know Ashley Zeckman, Caitlin Burgess, Leila De La Fuente and Amy Higins from my team are looking forward to it!
There will be plenty of Tweeting from @toprank@azeckman@caitlinmburgess@Leiladlf and @amywhiggins as well as liveblogging of the conference here on TopRank’s Online Marketing Blog. Be sure to check back for updates.