At a time when digital content should be a priority, many marketers are finding it difficult to maintain consistent content marketing planning and production. These pointers can help. Read the full article at MarketingProfs
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Author: Vidas V.
B2B Websites: What Visitors Value vs. What Marketers Value
B2B website visitors and B2B marketers don’t always see eye to eye on which characteristics, features, and content formats are most important on marketing sites, according to recent research from Orbit Media Studios and Ascend2. Read the full article at MarketingProfs
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4 Secrets of Becoming a “Presentainer” Who Grabs an Audience’s Attention
Don’t just teach your audience about your product or services. Entertain them.
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Misleading advertising: consumer buys a ‘green’ product and it turns out to be a paper-covered plastic bottle
The Korean brand had to publicly apologize for not “delivering the information accurately.”
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Want to Get Your Name Out There With Zero Budget? Do What Chipotle Did.
A lack of cash can breed loads of creativity.
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The 12 Parts of a Successful Signature Presentation
Discover the formula for crafting presentations that are reliable every time you give them.
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Improve Your Networking Skills and Pitches
If you want to succeed in business, you need to surround yourself with the right people.
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How to Create Your Buyer Blueprint
Developing a good idea of who your best customers really are will help you find a strong market for your business.
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Free Webinar | April 14: Ride the Wave: Retaining Online Shoppers When Lockdowns Lift
Join our panel of experts experts as they explore tactics to stay engaged with newly acquired customers.
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3 Cold Call Tips That Will Help You Book 15 Appointments a Day
The daunting task can actually be fruitful if you follow these rules.
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12 Leadership Lessons from Mailchimp Co-Founder and CEO Ben Chestnut
How he grew the email marketing platform into an enterprise valued at more than $4.2 billion.
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3 Strategies to Land Big Press If You Are Not a Purple Cow
In today’s media world, no brands are unfit for coverage.
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Automate and Enhance Your Brand Design With This Award-Winning Tool
RelayThat makes it easy to design your brand’s marketing materials effectively.
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7 Effective Delivery Skills for Public Speaking
Discover smart delivery and strategy tactics and the exercises you can practice so you can improve your speaking skills.
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How to Keep Your Business Open 24/7 Without Having Anyone Working All Those Hours
Customers expect access to you any time of day. These tips can help you pay attention at all times without burning the candle at both ends.
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3 Marketing Tactics Entrepreneurs Should Implement to Improve Their Return on Investment
These marketing tenants are key to success for a forward-thinking company.
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5 Low-Cost Marketing Strategies for Your Self-Published Book
These strategies can help you sell books and establish expertise.
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