Content marketing strategy remains uniquely powerful for engaging new prospects and keeping customers – even in the midst of economic turmoil.
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Author: Vidas V.
The Top Barriers to Creating Great B2B Content
Marketers say the biggest barriers to developing great B2B content are shifting internal priorities and interference during the creation process, according to recent research from Radix Communications. Read the full article at MarketingProfs
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5 Business Survival Tips for 2021
The pandemic and everything related to it caught many business owners by surprise and, even worse, caused some businesses to fold
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What Motivates People to Buy Certain Products (and Why You Should Care)
Discover how to pinpoint your target market’s motivators and use them to increase sales.
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The Top 20 Content Marketing Hashtags, Topics, and Searches
What were the most popular hashtags, topics, and search queries related to content marketing in 2020? To find out, SEMrush analyzed hundreds of thousands of tweets and Google searches. Read the full article at MarketingProfs
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How Would You Like Your Next Car to Be?
A company that UNDERSTANDS its customers is a winning company. Look at it this way, how many companies UNDERSTAND YOU? This exercise will help you understand it.
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4 Pillars of the New eCommerce Frontier Entrepreneurs Need to Embrace
The new frontier of ecommerce is full of rapid innovation. As the face of the industry changes, entrepreneurs must change with it.
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3 Ways AI Can Transform Your Business Now
Most companies are in the early phases of determining how best to put AI to work for them.
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Don’t Underestimate the Power of Public Relations Amid COVID-19
Exploring the importance of PR during Coronavirus Pandemic.
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Define Your Brand Identity in 3 Steps
Developing your brand identity is far more than just a logo.
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Storytelling for the vaccine: the story that can save your life
Up to 50% of the population say they would not get the COVID vaccine. A theory explains this paradox and storytelling plays an essential role in it.
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3 Ways to Succeed in Marketing in the Modern Era
The marketing landscape has drastically changed in 2020. Here are 3 tips to ensure rich growth.
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6 Reasons Why Having an Email Marketing List Is Better Than Any Social Media
Most entrepreneurs neglect their email marketing strategies. Here’s why that’s a mistake.
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5 Affordable Marketing Tips for Startups
In this climate, every marketing tip can make or break a business. Find out more on affordable marketing tips that every startup should know.
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4 Ways to Stop Attracting People Who Can’t Afford Your Services
Are you marketing yourself and your product to the people who will actually pay for it?
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Christmas Eve, the flower of the Aztec warriors that Mexico gave to the world
Known as Cuetlaxóchitl in Nahuatl, the typical Christmas plant is famous thanks to an ambassador from the United States, where it is patented.
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Is It Time to Hibernate or Accelerate Your PR Efforts?
Whether you are aggressively trying to grow your company or simply survive, these public relations strategies will help pay dividends for companies in both the short and long term.
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