Marketers aren’t always sure what role search engine optimization (SEO) and pay-per-click (PPC) advertising should play in their search marketing strategy. Chances are, both SEO and PPC can be useful. To figure out what they can do for your marketing, check out this infographic. Read the full article at MarketingProfs
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Author: Vidas V.
How to Create the Right Amount of the Right Type of Content
There is such a thing as too much content. And if you’re creating marketing content for its own sake (i.e., without a clear business need), you’ve taken a wrong turn onto a dead-end path. Instead, take these four steps on the road to creating the right amount of the right … Read the full article at MarketingProfs
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Learn Digital Advertising Essentials and Stay Ahead of the Game
Become an expert with Google Ads, YouTube Ads, and LinkedIn Advertising.
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4 Secrets to Starting a Business and Scaling an Online Platform
The real work begins after you start your online business.
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How Brands Appeal To The Canna-Curious
How do you appeal to new consumers who are interested in partaking of the plant for the first time? These entrepreneurs have built their businesses on answering this question.
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How to Make 7 Figures as a Marketer
Taking on more responsibility and operating at a higher level will help your bottom line.
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Tips for Online Listings That Grab Attention and Generate Sales [Infographic]
Online shopping is as accessible and popular as ever, resulting in a glut of online promotional material. These days, crafting a listing or promotion that catches the eye requires skill and a deep understanding of customers. Here’s how you can craft listings that truly speak to your audience. Read the full article at MarketingProfs
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Storytelling, Digital Transformation, Customer Experience… and You: Contently’s Joe Lazauskas on Marketing Smarts [Podcast]
Joe Lazauskas, head of marketing at Contently, shares advice on using storytelling for content marketing and successfully managing digital transformation. He also discusses the resurgence of interest in customer experience. Read the full article at MarketingProfs
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4 Ways to Create Content Your Digital Audience Can’t Help But Consume
Create content that gives people what they want. Here’s how.
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5 Simple Steps to Recover a Disabled Facebook Ads Account
Compliance, consistency and accountability are key to maintaining this essential marketing tool.
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The Perfect Pitch Is Possible With Presentation Management
Building, editing, and sharing a compelling presentation isn’t an easy task; it’s not particularly cheap, either–because they’re often one and done… But there’s a way to develop engaging presentation assets that can be used over and over again. Read the full article at MarketingProfs
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This Efficient Marketing Tool Helps You Create Viral Campaigns Fast
Reach more users without breaking the bank.
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7 Headline Writing Formats That Get Journalists to Read Your Pitch
Learn the writing techniques that grab a reader’s attention with just a few carefully selected words.
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How To Rank Higher On Google Fast
How to rank higher on google fast on autopilot? There is a unique and powerful method to get your blog
Continue reading6 Areas of Law Every Business Owner Needs to Understand
Avoiding costly missteps can help ensure long-term success.
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How to Find the Best CRM for Your Franchise
Find the software that will keep you — and your customers — happy.
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The Secret to Getting a Job That Pays 6 Figures
The marketing guru talks about how he reached six figures.
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