Author: Vidas V.
3 Takeaways from Adidas’s Use of Personalized Content at the Boston Marathon
Personalized content is becoming more popular in the marketing scene. What has your company done in that context?
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25 Tips for Getting Rich With Influencer Marketing
Influencer marketing is effective and can be lucrative, but it isn’t magic. You have to learn the business.
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What Motivated This Executive to Leave Her Job and Start a Cauliflower-Crust Pizza Company
Gail Becker had a high-ranking role at Edelman before she founded Caulipower, which now sells products in 9,000 stores.
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Marketing and Lead Generation Inspiration From Apple, the First Trillion-Dollar Company
Don’t Underestimate the Power of a Good Newsletter to Drive Business
Few tools are better for retaining and marketing to existing customers than a newsletter packed with engaging and relevant content.
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You’ve Listened to Your Gut, Now Answer These 4 Practical Questions About the Product You Think Is so Great
12 Cutting-Edge Marijuana Marketing Tactics That Work
Restrictions on cannabis advertising are pushing companies to find creative ways to reach consumers.
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5 Building Blocks of a Content Market Strategy Unique to Your Dispensary
Let’s face it, you’re selling what everyone else is selling. Content strategy is how you persuade people to buy from you.
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