Yes, there are billions of potential customers but getting the attention of even a few requires a strategy.
Continue reading
Author: Vidas V.
Branding Boot Camp: The Final Result
Jessica Abo sits down with branding expert Kathleen Griffith to share her progress after going through Griffith’s boot camp.
Continue reading
3 Tweaks That Dramatically Improve Your Sales Funnel
Smoothing and personalizing the customer journey will convert more leads into sales, if you’re persistent.
Continue reading
How Compelling Storytelling Can Help You Build a Heritage Brand
You no longer need a legacy of years of brand equity. You just need brand equity, itself. Heritage storytelling is a way to get there.
Continue reading
7 Ways to Boost Your Small-Business Marketing
These marketing strategies can help small businesses gain new customers and increase repeat business.
Continue reading
How to Monetize Every YouTube Video
Selling your products and services is just the first way to make money from your YouTube videos. Here are a few other ways to generate a profit.
Continue reading
4 Keyword Search Strategies to Grow Your Business
No matter what business you are in, you won’t be in business for long if no one can find your company.
Continue reading
How to Tell Stories the Media Won’t Ignore
Good press is born of drama and conflict, struggle and victory. When you conceive your publicity pitch, make it epic.
Continue reading
Branding Boot Camp: How to Build a Tactical Marketing Plan
In part three of her series, Jessica Abo sits down with the founder of Grayce & Co to learn what businesses need to have a successful marketing strategy.
Continue reading
4 Facebook Experts Share Their Best Tips and Predictions for Facebooks Ads
Before there was a data problem, Facebook’s algorithmic changes had a lot of people freaking out. Here’s what you should be doing.
Continue reading