Insanely Effective Content Marketing with Limited Resources, Budget & Time

Marketing departments typically have unlimited resources, astronomical budgets and more hours in the day than your average person. Wait, that doesn’t sound right. If the statement above sounds right to you, congratulations! For the rest of us trying to find a way to do more (quality and quantity) with less, this is a topic that […]

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Think Like A Rockstar: How to Build An Owned Media Empire With Epic B2B Content Marketing

True to form, LinkedIn’s Jason Miller rocked his presentation at the MarketingProf’s B2B Marketing forum by opening up with some inspirational words from The Clash: If you don’t like the world, then change it.” As Jason shared, the Clash changed the world, and so can today’s B2B marketers. But they’re facing some interesting challenges such […]

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Can Marketers Really Generate Sales on Social Media?

At last week’s MarketingProfs B2B Marketing Forum, Andrew Davis had the crowd roaring with laughter as he impersonated a marketer with a fresh piece of content. “Let’s put it on the blog!” he exclaimed. “Let’s put it on Facebook! And Twitter! And Pinterest! And Flickr! And Google+, for the two people still using it.” It […]

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