digital marketing - Online Marketing

If you’re considering franchising your business, it’s all about having a differentiator. This innovative marketing solution provides a competitive edge and helps franchises connect with customers like never before.

August 13, 2023 digital marketing

7 Crucial Metrics to Evaluate the Effectiveness of Your Marketing Campaigns

Why data-driven decisions are reshaping the marketing landscape

August 11, 2023 digital marketing

Don’t Give a Sales Pitch to a Journalist — Tell Them Your Story. Here’s Why.

Most entrepreneurs are driven to sell their product or service in all conversations, but don’t try doing that when speaking with reporters.

August 10, 2023 digital marketing

5 Ways Companies Can Create Content That’s Actually Helpful

You’ve heard that serviceable content is important to create, but rarely do you find guidance on how to actually do that.

August 9, 2023 digital marketing

7 Things You Need to Do to Make Your Email Marketing More Lucrative

Your email marketing could perform so much better. Here’s a seven-step checklist to help your emails be more lucrative.

August 9, 2023 digital marketing

How to Finally Get Some Consistency Behind Your Branding

Giving your brand some consistency takes work. It’s not something you can do overnight and forget about.

August 9, 2023 digital marketing

9 Reasons You Should Have an Amazon Brand Storefront

Amazon offers a powerful tool to help brands differentiate themselves with the Amazon Brand Storefront. Here are nine of the most essential benefits Amazon Storefronts offer consumer brands.

August 9, 2023 digital marketing

Launching a New Media Company? Here are 7 Things to Know Before the Camera Starts Rolling

Preparation provides a valuable leg up when making a name in the crowded media business.

August 9, 2023 digital marketing

Forget Paying for Ads on Google and Facebook. Use These 6 Marketing Tactics Instead.

Too many businesses play it safe with the same old paid marketing strategies during this economically uncertain post-pandemic period. Break the tired routine with these six strategies.

August 8, 2023 digital marketing

5 Ways to Stop Wasting Money on Influencer Marketing

Influencers hold the potential to connect with audiences on a deeper level, build trust and drive substantial business growth.

August 8, 2023 digital marketing

How One Beloved Burger Chain Is Spending Millions to Get Customers Through the Door

Burger King hopes remodeling and revamping the Whopper will bring customers to stores.

August 8, 2023 digital marketing

Why Problems Are More Powerful Than Products

Companies spend big budgets on promoting products, but sales come from focusing on what really drives decisions.

August 7, 2023 digital marketing

How to Grow an Email List You Can Monetize

Is your email marketing not getting much traction, although you’re working hard on it? Try these tactics to build an email list you can nurture, engage — and monetize.