If your brand is using social media, then you are already producing microcontent, but there are ways to integrate it more effectively.
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Category: News
How to Increase Brand Awareness Through Experiential Marketing
Jonas Tahlin, CMO of Pernod Ricard USA and CEO of Absolut Elyx, shares his thoughts on building brand awareness.
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3 Branding Tips to Bring Your Startup’s Story to Life
Don’t overlook the role branding plays in your business’s success.
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How Much Do SEO Services Actually Cost?
The three most common types of SEO services and which one is right for your business.
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If You Want to Communicate Like a Pro, Get This: It’s Not About You
Effective communication values the recipient over the sender.
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What Franchises Should Know Before Hiring a PR Firm
Franchisors and franchisees alike can benefit from a talented PR firm that can get the attention of new customers. Here’s how to find a match.
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3 Signs Your Brand Isn’t Telling a Winning Story (and How to Fix Things)
From marketing to mission statements, the tools and techniques you need to change your narrative.
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4 Ways to Create Deeper Connections With E-Commerce Customers
Just because consumers are online doesn’t mean you can’t form meaningful relationships.
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The 4 Key Steps to Creating Your First Ad Campaign
How to ensure you’re setting yourself up for success.
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Get Up to Speed on the Marketing Flywheel
Forget the funnel. This is what customers want.
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3 Factors That Will Determine How Unusual Your Business Name Can Be
An unusual business name can work in your favor…if you pay attention to these three qualities.
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How to Convert Someone to Your Cause in 5 Simple Steps
Phillip Stutts discusses the branding and marketing lessons he’s learned from working in politics for the past two decades.
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4 Ways Marketing Automation and Personalization Can Work Together
We accept automation in our personal lives. So why are we so afraid of using it to optimize our companies?
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This $15 Course Can Help You Break into a Growing Marketing Channel
Reach more audiences with this Final Cut Pro X course.
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Why You Should Be Buying Facebook Ads Now
Take advantage of lower costs and seize market share.
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3 Strategies to Improve Your Customer Service Experience
Three tips that can help you retain and form relationships with your customers.
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How to Strategically Generate Search Engine Traffic
Learn the differences between the search engines and the various ways you can promote yourself to help maximize your ROI.
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