News - Online Marketing

How Micro Influencers Will Fuel Monetization in the Future

Micro influencers have loyal followers who are prone to long-term engagement and higher conversion rates.

How passion and drive helped this social media megastar build a global brand.

You can tap into one of the fastest-growing Q&A websites to connect your brand with relevant traffic.

GIFs have gone from something mostly teens once used on Tumblr to a cultural online staple today. Why not use them to enliven your social media?

Success is like life: It doesn’t come from a half-hearted try.

Yes, it has a hit counter.

Eliza Esquivel, a marketing consultant, shares her insights on the future of account planning with Jessica Abo.

It’s not just about celebrity status and followers

Look to your entire team to make this a success.

Marketing can be a serious drain on an entrepreneur’s time. But there are ways to progress without the heavy workload.

This five-step plan in will help you draw in and keep customers.

Whatever stage you are at in your business venture, there’s a lot you can learn from these money-minded flicks.

Illustrations, minimalism and millennials are among the trends you should be paying attention to for your branding strategy.

Your desire to save a few bucks today, may end up costing you a lot more down the road.

Discovering a new distribution channel can do wonders for you. Imagine if you’d been one of the first apps in the Apple Store!