Experts say you only have 7 seconds to hold a consumer’s attention. Here’s a good place to start.
Continue reading
Category: News
How to Ethically ‘Steal’ Customers by Leveraging Redemption Funnels
Dave Lindenbaum talks about updating the Groupon business model for 2018.
Continue reading
Best Free Animation Software for Any Business
“THE #1 Doodle Software Allows You To Create Amazing and NEW Interactive Sketch Videos, SkyRocket Engagement And Boost Sales by 337% for ANY Business”
Continue reading5 Ways to Get Your Business Featured on Reality TV
Getting your business featured on a reality show like ‘Shark Tank’ may be your big break.
Continue reading
A Former Spam King Reflects on 15 Years in Email Marketing
Complain about regulation all you want but a single set of rules is fundamental to making an industry grow.
Continue reading
Want to Jump-Start Your Ecommerce Business? Try a Pop-up Shop.
The first thing you need to know: A pop-up isn’t about stocking shelves and hoping people browse. It’s about attaining a ‘wow!’ status.
Continue reading
Why Women Dominate Influencer Marketing — and Why It May Be the Right Career for You
You don’t need a huge following to take advantage of this growing opportunity.
Continue reading
Make a Name for Yourself: 4 Expert Tips for Choosing a Name and Trademark
With 6.7 million trademarks out there — sigh — it’s getting hard to find something unique. Here’s what to do instead.
Continue reading
Are You Omnipresent or Just Making Excuses?
Imagine what it would be like if you, your brand, and your company could be everywhere all the time.
Continue reading
Should You Hire a Person for That Marketing Job or Buy a Robot?
The options are not mutually exclusive. Both can benefit you in different ways at different times.
Continue reading
Tell Me a Story: 4 Ways That Video Can Create Brand Fanatics — Maybe Even Your Brand Fanatics
People view ads, but they engage with video. Use this medium to tell better stories and turn uninterested prospects into brand fanatics.
Continue reading
4 Pinterest Hacks You Can Adopt to Drive Traffic to Your Blog
If you didn’t know it already, Pinterest is a blogger’s best friend. So, turn your blog posts into pins.
Continue reading
The Highly Profitable Growth Strategy that Probably Isn’t on Your Radar but Should Be
Growth through acquisition can be adapted to any size business.
Continue reading
Why Your Business Should Be ‘Marketing First’
Chances are, your marketing department isn’t in your company’s driver’s seat. Here’s why it should be.
Continue reading
Does Your Website Have This Important Lead-Generation Feature?
There could be a slew of customers waiting if you incorporate it.
Continue reading
Balancing Creativity and SEO in Content Writing
If people like your content, Google will like your content.
Continue reading
Use Authentic Vulnerability to Grow Your Tribe and Brand
Influencer Natalie Hodson was surprised to see her business suffer when she tried to portray a “perfect” image.
Continue reading