Customers are prioritizing experience when it comes to online shopping, and to meet those expectations, business leaders and entrepreneurs need to focus on these two things.
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Category: News
Can You Find the Hidden Images in These 40 Brand Logos?
Find the clever, cool and strange things companies build into their logos.
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How You Can Help Your Public Relations Provider Help You
A successful public relations effort requires input and engagement from both the PR provider AND the client. Here are seven ways a client can help their public relations provider help them.
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6 Spreadsheet Fails That Could Destroy Your Business
Spreadsheets are one of the most versatile and widely used tools in the business world, but what happens when they crumble?
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How Employee Advocacy Can Help You Overcome the Challenges of Limited PR Budgets
How turning your employees into powerful advocates for your business can help you get the most out of your PR budget.
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Almost 25% of Your Email List Has Gone Bad in the Past Year. Here’s How to Fix It.
Email lists degrade fast, and that affects your inbox reach. Here’s how to make sure your subscribers are real so you can get the most out of the emails you send.
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5 Ways the AI Revolution Can Help your Ecommerce Business
Here’s how to apply aspects of the AI revolution to your ecommerce business.
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How to Establish Yourself as a Thought Leader and Industry Influencer
This powerful tool will build your thought leadership if you learn how to use them effectively.
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5 Secrets Your PR Team Won’t Tell You
Making a brand a household name requires unwavering commitment. Does your PR team have fervor and devotion?
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4 Ways Marketing Can Help Improve the Customer Onboarding Process
Here’s how effective marketing can build trust, enhance brand reputation and reduce customer abandonment during onboarding.
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How to Create a Winning Sales Deck to Captivate Your Audience
Are your sales decks losing steam? If your presentations are failing to generate interest and conversions, it’s probably time for a strategic upgrade to their structure and content. Here are some tips from my experience over the last decade to help you level up your sales decks.
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Save Nearly Half off This AI Content Generator and Scale Your Content Marketing
Create more content faster.
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3 Tips to Know Before Using ChatGPT for Marketing
ChatGPT represents a new frontier in marketing content creation. But before you dive in too deeply, let these ideas help guide you.
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Why Mastering this Strategy Will Build a Cohesive Brand Message
Entrepreneurs can use this powerful strategy to build a strong brand identity, connect with their target audience and ultimately drive sales and revenue.
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How to Maintain a Cohesive and Engaging Personal Brand That Will Set You Apart from the Competition
Crafting a consistent, memorable personal brand is essential for creating a connection and building trust with your audience. Here are three strategies to help you achieve this goal.
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Fortune 500 Strategies You Can Use to Grow Your Art Business
Fortune 500 companies and…art? Those two don’t seem like they should go together, but they absolutely do. Here’s why.
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Why Harnessing the Power of Your Personal Brand Will Transform Your Business
Your personal brand is the missing piece. Having a strong personal brand can open infinite doors and create opportunities for you. It establishes credibility, attracts investors and enables professionals to stand out in their field.
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