Ensure that your overall look aligns with your ethos.
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Category: News
Handwritten Thank You Notes Matter More Than Ever. Here’s Why.
Handwritten thank you notes are a powerful tool for entrepreneurs looking to develop more meaningful, more profitable customer relationships that stand the test of time.
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Why PPC Is the Perfect Complement to Your SEO Strategy
What exactly are paid per click ads and what’s the best way to use them?
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How to Leverage QR Technology to Maximize Marketing Impact
QR technology has seen a dramatic rise in recent years. Learn how brands can leverage QR codes and the public’s comfort with the technology to take their brand to the next level and drive sales.
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The Branding Secret Lyft, Southwest and Starbucks Use That Your Business Should Too
On developing more “human” brands.
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The Best Autoresponder – The GetResponse Conversion Funnel
The GetResponse Conversion Funnel, formerly known as Autofunnel, is your ultimate marketing & lead funnel machine. It is a ready-made,
Continue readingWhy Video Ads Need to Be in Your Franchise Local Media Mix
Running campaigns on channels like paid search and paid social are table stakes for any franchise today. But where should they look next to develop a more robust local media mix? Local video advertising.
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5 Steps Every 1-Person Sales and Marketing Team Should Follow
Feel like you need to be doing everything? You don’t … just follow these five steps.
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How to Sell Your Story Through Your Pitch Deck
Venture capitalists’ attention spans are at their shortest, but a concise, attractive and effective pitch deck can catch their interest.
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5 Reasons White Labeling Is a Great Digital Marketing Strategy
White labeling allows your business to address client needs you don’t have the labor or tools to fulfill. Read on for more reasons white labeling is useful.
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Billboards, Mailers and Guerilla Tactics: How Old-School Marketing Is Making a Comeback
A return to traditional marketing methods is proving popular in a number of industries.
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3 Surprisingly Simple Ways CEOs Can Help Their Marketing Teams Succeed
Support from the CEO goes a long way for marketing teams, and it doesn’t even require too much effort on the part of the CEO.
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Why Earned Media Is the Best Way to Earn Your Reputation
In today’s crowded marketplace, your organization needs to stand out from the crowd.
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Sharing Winning B2B Customer Stories: How to Showcase an Effective Case Study
Case studies can be gamechangers for any B2B marketing strategy. Here’s why you should use them and how to conduct a proper one.
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Why a Good Digital PR Strategy Is So Important
Adding digital PR to your outreach strategy is a win for your brand and your bottom line.
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Why Writing a Book is a Better Use of Your Time Than Yet Another “Invisible” Facebook Post
Many entrepreneurs think they don’t have the time to write a book, yet waste precious minutes and hours scrolling social media and creating “invisible” posts. Writing a book is a much better use of your time and energy as a thought leader.
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Authorpreneurs: You Need to Do This Before You Write Your Book
Most authors like to just jump into their book and let the creativity flow. But that’s exactly what you shouldn’t do.
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