If you think TikTok is just for Gen Z, think again. Here’s how to use the platform to your business’s advantage.
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Category: News
This Is Why You Need to Become the Face of Your Business
Using your image to back your business can be more powerful than any form of traditional advertising.
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The Ultimate B2B Video Marketing Guide for 2021
Marketers shouldn’t forget that humans are visual creatures.
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7 Cold Calling Secret Tips to Get Past Gatekeepers
Use these seven tips to build rapport that will get you past the gatekeeper.
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How to Start Using Email to Market Your Small Business
Email is still the best way to reach your customers.
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Why 2021 Should Be The Year Challenger Brands Embrace Trust
After the events of 2020, trust has never been more important.
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Rich Pins on Pinterest: How to Use Them to Skyrocket Your Organic Sales
In the Pinterest world, there’re average pins, and then there are rich pins.
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Out-of-the-Box Publicity Strategies That Generate Buzzworthy News
These unique and creative ways get the right kind of media exposure.
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How Small Businesses Can Manage Service Delays and Staffing Issues
The more business owners work to boost their presence, the easier it becomes to retain loyal customers and boost local market share.
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How to Get a Master’s Degree Without Going Into Debt
If you were contemplating getting your degree abroad, here’s why it’s time to do it now.
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Your way of selling on the internet will be key against the black swan
COVID-19 not only revolutionized health, but also the social and economic sphere. Are you approaching your customers appropriately?
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What is rainbow washing? (and how to avoid it in your company)
Every June many brands seem to paint rainbows in support of the LGBTQ + community and do not mention them again for the rest of the year.
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Victoria’s Secret Waved Farewell to Its Angels. Was It a Mistake?
Building up your brand takes years, which is why Victoria’s Secret’s marketing decision to shelve its Angels was a shock.
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Key Strategies for Marketing New Versus Existing Products
When it comes to crafting a message and communicating it to the market, one size doesn’t fit all. Your PR and marketing will differ depending on your product’s age.
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Make Your Brand Stand Out From the Crowd with Smart Digital Marketing Strategies
Learn growth and conversion strategies from proven experts.
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5 Ways That Gen Z Differs from Millennials That You Must Take Into Account When Promoting Your Business
Traditional methods of promoting to consumers won’t always work with Gen Z.
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3 Reasons Brands Should Shift to a Direct-to-Consumer Model
In the new era of online shopping, it pays to establish a direct connection between your brand and its customers.
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