As an author and publisher, here are my smart strategies.
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Category: News
5 Steps to Achieve Millions of Impressions On Social Media
Facebook ads can get costly, so here are some tips on how you can multiply your returns at a fraction of the price.
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The Ministry of Culture claims for the Moneyman commercial that made fun of the Voladores de Papantla
Arath de la Torre participated in the announcement of the Spanish company that made fun of this Mexican tradition.
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The Beginner’s Guide to User-Generated Content
But what if someone else developed that content for you? That’s the idea behind user-generated content. Put it to work for you and it could elevate your brand to new levels — but there is no guarantee of success.
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Do you remember MySpace and Friendster? This is the history of social media
Believe it or not, we are experiencing the second boom of social media.
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Assume Potential Customers Don’t Know Anything About Anything
Your prospects don’t know the awards you’ve won or the flagship clients you’ve served. They don’t know how reliably you’ve solved problems in the past. They don’t know what to do next. You have to spell it all out for them.
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Social Media Seems Like the ‘Holy Grail,’ But This Marketing Strategy Is Even More Important
The often overlooked tactic enhances reach, raises brand awareness and drives new customers and clients to your business.
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8 Ways to Prepare for Public Relations Success
Before reaching out to journalists to promote your business, lay the groundwork for greater success when the time is right.
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5 Ways to Get the Internet Buzzing Over Your Self-Published Book
These proven online marketing methods help authors drive reviews and sales.
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Why Every E-Commerce Brand Needs to Be All-In on Email Marketing
Email isn’t going anywhere, and it cannot be ignored.
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Are You Thinking Like a Challenger?
Here are eight steps you can take to ensure you’re approaching entrepreneurship like a challenger.
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Digital transformation of SMEs: an easier path to travel than you think
Digital SMEs grow revenue and profits up to twice as fast as their offline counterparts.
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This Is Why Teenagers Are the Affiliate-Marketing Experts
Teens have some inherent advantages when it comes to affiliate marketing, but adult affiliate marketers can learn a lot from their success.
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15 keys to get the most out of Instagram for companies
50% of people are more interested in a brand when they see its ads on Instagram. Take advantage of it!
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How to Craft a Content-Marketing Strategy That Works
Search-engine optimization (SEO) must be part of your strategy, but not just any optimized content works. Here’s what you need to know.
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Airbnb has an ‘elite secret team’ to hide crimes that occur in their accommodations, this is how they operate
Thefts, physical assaults, rapes and even the discovery of human remains are some situations that Airbnb has had to hide, spending millions of dollars to avoid a reputation crisis.
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How Much Do I Need to Market Myself as a New Freelancer?
When you’re just launching and don’t have any clients yet, you need to build a schedule to stay consistent and effective.
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