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Category: News
Vulnerability In the Supply Chain: Keys For Building A Resilient Business
We don’t have a crystal ball, but it’s clear that future-ready supply chains need to be customer-centric, able to operate with agility, and use technology to do so profitably.
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4 Smart Ways to Write Dynamic Sales Copy (Without Actually Writing a Single Word)
Social proof and harnessing the power of deep research are powerful strategies that can bring you more sales, without any extra writing efforts.
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Is Launching a New Brand the Right Move for Your Company?
Not all new ideas need a new brand. How to think strategically about introducing innovation into a brand portfolio to best further objectives and vision.
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3 Reasons Simple Isn’t Always Better When It Comes Logo Designs
Minimal logo designs may be the hottest trend, but it doesn’t work with every brand image.
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From Idea to Revenue: A Six-Step Formula to Launching a Six-Figure Business
Interested in launching an online business? It may seem easy, but it’s harder than you think.
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Is it Time to Say RIP to RFPs?
Businesses have better ways to find the right partners.
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4 Lessons Nonfiction Writers Can Learn from Matthew McConaughey’s Book ‘Greenlights’
An experienced writer himself, McConaughey produced a polished manuscript that all nonfiction writers can take a leaf out of to improve their own writing.
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The 5 Cs of Logo Design That Will Always Stand the Test of Time
Designing a logo is not a one-off activity. Ensuring that your logo remains timeless and fitting for your brand requires your focus on these pillars.
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The 3 Questions That Will Help You Define Your Brand Identity
Combining mission with brand identity will create the emotional connection you need with your customer.
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40 million people made use of some online payment during the pandemic: Study
According to a report by Mercado Pago, the payment link is preferred by Mexican SMEs.
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How to Sell More on Amazon Prime Day 2021
Amazon Prime Day is 30 hours of special offers, Black Friday- or Cyber Monday-style, and will be celebrated on June 27 and 28.
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3 Fundamentals of Marketing You Must Understand to Reach the Hearts and Minds of Your Customers
Marketing isn’t a panacea for your business, but it can help you grow bigger than you ever imagined.
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5 Lessons Brands Can Learn From the Pandemic
Here are some key takeaways to keep in mind as we move past the pandemic.
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9 Strategies to Boost Small-Business Profitability
Small-business owners who aren’t turning a profit can find ways to turn things around, and raising prices isn’t the only path forward.
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Free Webinar | June 17: Facebook Ad Essentials
Join Facebook Marketing Lead Anndréa Moore to learn key insights and best practices for ad creation, audience targeting, and budget optimization essential to Facebook advertising success.
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7 things you do on social media that affect your personal brand
You can put your Facebook account and your Twitter to promote what you do, win clients, increase your income and become an important voice in your field.
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