The site builder is presented under the websites tab in GMB and pre-populated, with customization options.
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Content marketing ideation: Where do good ideas come from?
It’s not easy to keep coming up with new ideas for content. Columnist Rachel Lindteigen reveals steps you can take to help with the process.
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Snapchat’s updated search bar makes it easier to find Discover channels, Live Stories
Snapchat is finally stepping up its search game. On Thursday Snapchat began rolling out an update to its mobile apps that makes its search bar more prevalent and more useful. The most noticeable change is the addition of the search bar to the app’s home screen, but the more significant change is…
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Integrated Marketing Analytics: Creating a single source of data truth
Creating a single source of data truth to optimize marketing investments and performance may seem like a daunting task. But it can be simple with the right approach and technology. Join Cardinal Path’s David Booth and IBM’s Andrew Douglas to learn the right ingredients and best practices to get…
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Marketing Day: Intel’s Super Bowl ad, Amazon Canada fined $1M & Facebook Journalism Project
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Marketing budget increases: Tips for wielding a double-edged sword for 2017
Many CMOs this year will find themselves with an increased budget — and with it, increased accountability for driving revenues. Columnist Joshua Reynolds shares five important things to do now to help ensure success by year-end.
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Ad copy hack for your AdWords pathways
Ad copy implementation and testing for Single Keyword Ad Groups (SKAGs) can be difficult; use columnist Jason Puckett’s hack to make your life easier.
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Super Bowl LI advertisers: Here are the brands gearing-up for game day
Marketing Land is keeping track of this year’s Super Bowl LI brands, with updates when new advertisers and campaign details are announced.
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Intel’s Super Bowl LI ad turns NFL MVP Tom Brady’s daily routines into epic experiences
The 30-second spot showcases Intel’s 360-degree replay technology, the same technology Fox Broadcasting will use during the game.
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[Podcast] Marketing Land Live #40: Who’s using cinemagraphs and how with Flixel’s Robert Lendvai
In this week’s show, we take a deep dive into the world of cinemagraphs and discuss how marketers are using them, and why recent Facebook and Instagram changes have been a boon to those who do.
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In the age of intelligent agents, how does marketing work?
If consumers are surrounded by smart go-betweens, it’s not yet clear how marketing and advertising will get through.
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Dun & Bradstreet buys Avention so its data can become real-time triggers
Maker of OneSource data products, Avention offers an interface that supports setting up alerts and notifications for business opportunities and similar events.
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Conversable launched the first Twitter-based automated conference guide at CES
The Austin, Texas-based company added Twitter’s automated features to its intelligent conversational platform to create the CES Twitter Guide.
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Amazon Canada ordered to pay $1M fine for deceptive price listings
Canada’s Competitive Bureau said its charges against Amazon sent a clear message that unsubstantiated savings claims will not be tolerated.
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5 big things marketers actually have to start doing in 2017
Ready to make 2017 the year of optimization? Columnist and Bitly senior content strategist Blaise Lucey delves into five ways to get started.
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Mobile marketing predictions for 2017 from 11 industry veterans
What’s in store for mobile marketers in the new year? Columnist Aaron Strout asks mobile-savvy colleagues and clients to share their forecasts for 2017.
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Facebook Journalism Project aims to build stronger ties with news publishers
Company will collaborate with journalists on new products, tools and and training.
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