Explainer videos are essential tools for startups seeking seed funding. Explainer videos improve understanding, showcase the product’s USP, demonstrate market potential, build credibility and trust, and offer a competitive advantage.
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How To Start Your Ideal Business — 7 Steps From Experience
The trial and error tested steps to starting your ideal business.
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How a Watch Inspired Iconic Nike’s
Accutron watches by Bulova are famous among watch wearers, but not well known outside the community. Launched in 1960, they were the first fully electronic wristwatches on the market. Customers were so fascinated by how they worked that a year later, Bulova released the Accutron Spaceview, which gave customers a window into the watch’s inner […]
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5 Things Your Manufacturing Company Should Outsource
Outsourcing can be a cost-efficient and effective way to run your manufacturing company. Here are five things you should consider outsourcing: 1. Web Design and Development Having a website and an online presence is essential in today’s digital world. But if you don’t have the experience or resources to develop an effective website, it’s best […]
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Free Event | February 27: Solopreneur Office Hours with Terry Rice
Running a one person business is challenging, but we’re here to help you. Tune in as our expert, Terry Rice, answers your most pressing questions.
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5 Ways to Freshen Up Your Restaurant Franchise Marketing in 2023
Restaurant franchises can take advantage of technological advances that will transform bland marketing strategies into high value marketing campaigns that drive greater revenue.
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Everything You Need To Know About Microsoft 365 Nonprofit
Millions of companies, both large and small, use Microsoft 365, one of the top business software suites in the world. Along with communication platforms like Teams and products for business contexts like hosted Exchange Server and SharePoint, it offers well-known cloud-based productivity and collaboration tools including Word, Excel, PowerPoint, and Outlook. Many employees worldwide are […]
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6 Reasons More Marketers are Adopting Influencer Marketing
Influencer marketing has become one of the most sought-after strategies in the world of marketing, and for good reason! With the rise of social media platforms and the increasing influence of online personalities, more and more marketers are turning to influencer marketing to reach their target audience. In fact, a survey by Linqia found that […]
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Global Data Loss: An Inevitable Tragedy?
Over the past decade, billions of data records have been lost or exposed globally, with nearly two thirds of incidents occurring in the United States. These cybersecurity losses have affected every continent, with the highest number of records lost in North America, Europe, and Asia. In the United States, the states with the highest number […]
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The Future of Startup Marketing: 2 Popular Lead Magnets Your Startup Needs
Entrepreneurs, investors, marketers and business leaders should consider incorporating eBooks and whitepapers into their startup marketing strategy today.
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How to Create Video Ads That Actually Sell (and Why You Need Them in Your Marketing Strategy)
Video is essential for every consumer brand. Here’s how to create a compelling video for your brand and why it matters.
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‘Desinfluenciar’, la contraparte de los influencers que se ha vuelto tendencia en redes sociales
En los últimos días el nuevo hashtag #deinfluencing ha ganado popularidad en TikTok, alcanzando más de 123 millones de vistas y generando una mayor discusión sobre el consumo excesivo.
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Kick Boring MSP Marketing To The Curb Now
Kiss Your Boring MSP Marketing Goodbye: The New Approach to Success Maximize the success of your managed IT service provider MSP marketing activities by actively utilizing marketing tactics that enhance brand awareness, attract potential customers, and generate leads. This remains constant, especially due to the size of your company. Marketing enables managed IT service providers […]
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Want To Go Viral? Create Something That Evokes This Feeling
You know it when you see it, and you don’t have to be a comedic genius to make it work for you.
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Why You Should Maintain (or Even Increase) Your Marketing Budget in a Recession
Contrary to popular belief, companies should maintain — or even increase — their marketing budgets during a recession.
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3 Marketing Fails That Demonstrate The Importance of Fundamentals
There is no substitute for proper marketing fundamentals. Avoid these three marketing mistakes to understand fundamentals better.
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Why Small Businesses Should Work Twice as Hard to Crush It on Social Media
Small businesses need to do much more to grow their following on social media. Here’s how to do it effectively.
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