Online Marketing - Online Marketing News

September 27, 2016 Uncategorized

Bing’s latest search features include a look at the stars, molecule models & virtual Rubik’s Cube

Bing has rolled out new educational-themed search results aimed at helping students and teachers.

The post Bing’s latest search features include a look at the stars, molecule models & virtual Rubik’s Cube appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

September 27, 2016 Uncategorized

Google launches free version of Optimize 360, introduces Session Quality Score metric & more

The company made several Analytics solutions announcements Wednesday, including updates for Google Data Studio and Tag Manager.

Please visit Marketing Land for the full article.

September 27, 2016 Uncategorized

How to implement mobile-specific ad copy for AdWords expanded text ads

If implementing mobile-specific ad creative is vital to your AdWords success, columnist Jason Puckett shows you two ways to do it.

The post How to implement mobile-specific ad copy for AdWords expanded text ads appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

September 27, 2016 Uncategorized

Developer marketing and the myth of the Rosetta Stone

Contrary to what some say, developers don’t hate marketing — unless it doesn’t respect their needs. Contributor Josh Aberant explains the right way to reach them.

Please visit Marketing Land for the full article.

September 27, 2016 Uncategorized

What you didn’t know about recent Quality Score changes

Columnist Frederick Vallaeys discusses the impact of some recent AdWords changes on Quality Score and provides an updated version of a free script that calculates account-level Quality Score.

The post What you didn’t know about recent Quality Score changes appeared first on Search Engine…

Please visit Search Engine Land for the full article.

September 27, 2016 Uncategorized

How to scale organic local marketing

How can enterprise businesses grow their local marketing without ads? Columnist Megan Hannay says the only way is to rethink “organic” marketing.

Please visit Marketing Land for the full article.

September 27, 2016 Uncategorized

Twitter now lets brands advertise only to potential site visitors likely to become customers

Twitter will let advertisers decide whether they want their ads to simply get people to visit their sites or to visit their sites and do something specific.

Please visit Marketing Land for the full article.

September 27, 2016 Uncategorized

Google: AMP will override app deep links for the foreseeable future

Even if your user downloads your app, which has app indexing deployed, Google will show them the AMP page over your app page.

The post Google: AMP will override app deep links for the foreseeable future appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

September 27, 2016 Uncategorized

Active on Periscope? Become a VIP

Periscope’s VIP program rewards broadcasters with a badge of acknowledgements and perks.

Please visit Marketing Land for the full article.

September 26, 2016 Uncategorized

SearchCap: Google iOS app, broken AMP & Apple results

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google iOS app, broken AMP & Apple results appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

September 26, 2016 Uncategorized

Marketing Day: Facebook now at 4M advertisers, Salesforce’s Commerce Cloud & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

September 26, 2016 Uncategorized

Google iOS search app adds Touch ID for reentering your private searches

Google’s iOS search app can unlock your incognito mode private searches using Touch ID.

The post Google iOS search app adds Touch ID for reentering your private searches appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

September 26, 2016 Uncategorized

Google AMP breaks the desktop search results

Looks like a bug with Google’s desktop search results were caused by accelerated mobile pages showing up in the desktop results.

The post Google AMP breaks the desktop search results appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

September 26, 2016 Uncategorized

Content and SEO: Building linkable content

What makes content link-worthy? Columnist Andrew Dennis discusses the qualities that make content easy to promote and share.

The post Content and SEO: Building linkable content appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

September 26, 2016 Uncategorized

The truth behind McDonald’s ice cream conspiracy theory and other brand myths

Ever heard of ‘The Great McDonald’s Soft-Serve Ice Cream Conspiracy Theory of 2016?’ Columnist Joshua Reynolds has tips on how to weed out such tall tales about your own brand and take action.

Please visit Marketing Land for the full article.