Millennials have come into significant purchasing power, and I know how you can capitalize on that.
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Top 7 Questions About Publishing a Book That Every Entrepreneur Needs to Know
Here are the top seven questions and answers entrepreneurs need to know about writing and publishing a book.
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What Is Marketing Compliance and Why Should You Care About It? Here’s What You Need to Know.
In this article, we will explore the basics of marketing compliance and discuss some key considerations businesses should assess when creating their marketing plans.
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What Popeyes’ Viral Menu Strategy Can Teach You About Staying Relevant
Innovative new dishes has helped this chicken institution stay among the top five franchises in the world.
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The Harsh Reality About Lead Generation and Why It Still Matters For Business Growth
Despite popular opinion, social media is not the answer to all your lead generation. Here are five other ways to use contact information to nurture and convert leads successfully.
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Top 12 Questions About Facebook Ads That Every Entrepreneur Needs To Know
Small business owners and entrepreneurs can benefit from running Facebook ad campaigns because they allow for highly targeted advertising that reaches people who are already interested in you. Learn how Facebook ads can help you reach a large audience faster, easier and more cost-effectively.
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Content Creation Is About Quality, Not Quantity. Here’s How to Create the Content People Actually Want.
You’ve defined your content strategy, assembled a team or found a great outsourcing partner. Before you can start creating content your audience wants to read and share, you need to set up systems that guarantee quality over quantity.
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4 Lies About Marketing That Tech Startups Need to Stop Believing
Here are four of the biggest lies about what makes tech startups successful, along with some marketing management tips.
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4 Lessons the World’s Fastest Man Usain Bolt Can Teach About Personal Branding
Authenticity is all about being true to who you are at your core.
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Great Ads Are About Consumers, Not Technology
Too many of us have put technology first, ignoring the user experience and what consumers actually want. These tips will help you get back to the basics and focus on people, not tech.
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The Key to Effectively Communicating Important Messages Is All About Simplicity
In our ‘Creative Conversations in Advertising’ series, award-winning Group Creative Director Giancarlo Rodas and Entrepreneur magazine Editor in Chief Jason Feifer discuss distilling complex ideas down to a simple message.
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Your Most Burning Questions About Personal Branding, Answered
Personal branding is key to building reputation, landing promotions and higher paying jobs.
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How Do You Get People Excited About a Project That Doesn’t Exist?
In our series ‘Anatomy of an Ad,’ producer Liz O’Connor breaks down the components of the award-winning True Name by Mastercard campaign.
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What Brands Need to Know About Social Commerce
Social commerce needs to be at the top of your list if your brand relies on online sales.
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3 Myths About PR in Asia Debunked
The Asian market in the post-Covid world may look lucrative. But to unlock its business potential through PR, it is time to clear the misconceptions.
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My 7-Year-Old Daughter Started Selling Eggs. Here’s What She Taught Me About Running a Startup.
Here are five startup lessons we all can learn from my daughter, our five chickens and her egg selling business.
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What You Can Learn About NFTs From Coca-Cola, Acura and Gucci
Your business doesn’t have to be a household name to be successful in the world of NFTs. Here’s what you can learn about expanding into the metaverse from these three major brands’ NFT innovations.
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