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Tag: advocate
When Brands Advocate Social Causes, Authenticity Is Key
Remember the controversial Kendall Jenner Pepsi ad? Contrast that with the props Gillette received for its “The best men can be” ad.
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How Do You Get Your Customers to Advocate for You?
Companies that delight their customers receive free word-of-mouth marketing that their competitors miss. Here’s a four-step push to get customers spreading the word.
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