Plus, here’s the importance of establishing and maintaining a culture in your company.
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Tag: agency
Gain Financial Freedom With Your Own Ad Agency
This online course shows you how to start a marketing ad agency for greater flexibility at work and at home.
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Meet NinjaCat ‘Shinobi,’ the all-in-one agency reporting and monitoring platform of the future
Reports are so 2000 and lame! Everything in our world — from software to phones, cars and TVs — is getting smarter, faster and sleeker. Isn’t it time for client reports to become smarter, faster and sleeker, too? If I can automate my pizza order, why can’t I automate a better client…
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Is your creative agency killing your campaign?
If your campaign is a flop, your ad creative might not be the problem. Instead, it’s time to take a hard look at your agency, says contributor Geoff Gurevich.
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Selling your agency, Part 5: The transition
Once your acquisition is signed, what’s next? In Part 5 of a series, columnist David Rodnitzky discusses how and when to tell your team and clients, how to maintain your culture and how to work with your new owner.
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Should you hire a mobile marketing agency or keep it in-house?
If you’re on the fence about whether or not it’s time to bring in an agency, check out columnist Craig Weinberg’s quiz of nine questions to ask yourself.
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Is in-house marketing better than using an agency?
Contributor Jacob Baadsgaard discusses the differences between marketing agencies and in-house marketing to help you determine which would be better for your business.
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Selling your agency, a how-to guide, Part 4: Making the deal happen
In Part 4 of a series, columnist David Rodnitzky walks you through non-financial deal terms and offers tips on choosing the right acquirer and working with lawyers.
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Selling your agency, a how-to guide, Part 3: The mechanics of being acquired
In part 3 of a series, columnist David Rodnitzky answers questions you may have surrounding the acquisition process, from whether you should wait for suitors to if you should hire an investment banker.
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