Content marketing has matured to a point where you need at least some automation. But if you aren’t careful, you’ll turn people off: Your loyalists will notice if your content is lower quality or less tailored. To maintain customer trust while streamlining your workload, use these three tips. Read the full article at MarketingProfs
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Tag: alienate
Study: Full-page interstitials alienate users, send them racing for the X-it
However, opt-in, contextually relevant video saw positive response from users.
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