With the new purchase, marketing ops platform Aprimo boosts its content capabilities as a ‘prep before execution’ tool.
Continue reading
Please visit Marketing Land for the full article.
Tag: aprimo
Aprimo gets back on its feet with first major platform update since Teradata spinoff
The Chicago-based company sees itself as the only standalone, independent, end-to-end provider of marketing operations management.
Continue reading
Please visit Marketing Land for the full article.