Use these three ways to help your business leverage audio-based communication events for better buyer engagement.
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Tag: audio
How to Add Audio Content to Your Marketing Strategy
Audio of all types, from podcasts to voice search, is a powerful form of content marketing. If you’re not doing it yet, here’s how to get started. Read the full article at MarketingProfs
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5 Ways Entrepreneurs Can Harness Social Audio
Capitalize on the future of platforms and products in which audio is the principal means of communication.
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How to Harness the Full Power of Audio for TikTok Ads
A study revealed that TikTok is the only social network where ads with sound generate significant lifts in purchase intent and brand favorability.
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The social audio boom and how you can take advantage of it
Podcasts, specifically, have exploded in recent years, and Clubhouse trying to become the YouTube of audio. Are you already taking advantage of these platforms?
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Audio Marketing: From Radio to Clubhouse [Infographic]
This recent infographic explores the current audio marketing landscape and covers what has and has not changed for marketers. Read the full article at MarketingProfs
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Get Royalty-Free Access to Exclusive Audio Tracks for Less Than $30
Brighten up your projects with hassle-free music from Music Sesame.
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Tuning into podcast sponsorship, programmatic audio and native audio sponsorships
As brand dollars shift from traditional radio to digital media buying, columnist Kevin Lee explains how, just like in the early days of paid search, online audio is providing big opportunities for marketers.
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Please visit Marketing Land for the full article.
The podcast option: How audio content can help build a B2B business
Thinking about podcasting as a B2B content strategy? Columnist Megan Hannay lays out the benefits and drawbacks of podcasting, and the time and equipment that you’ll need.
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Please visit Marketing Land for the full article.
VoiceLabs launches audio ads for Alexa skills
Company is seeing lot of advertiser demand from CPG companies, says CEO.
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Please visit Marketing Land for the full article.
Facebook Live Audio
Facebook will start testing audio-only live streams with BBC World Service, Harper Collins and others.
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Please visit Marketing Land for the full article.