autoplay - Online Marketing

Pinterest opens up autoplay video ads to self-serve advertisers

In May, Pinterest began testing the ads that play automatically with the sound off and appear within people’s feeds and among search results.

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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

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After introducing click-to-play video ads last summer, Pinterest is adding the autoplay variety to people’s feeds and search results.

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American Express, The Home Depot, Macy’s and Sony Pictures are among the first brands to test Pinterest’s autoplay video ads.

Please visit Marketing Land for the full article.