TikTok is arguably the most popular form of social media right now. Following these strategies will help your business gain traction on the app.
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Tag: brand
Kanye West’s Ugly Brand Breakups Expose Risks of Partnering With Public Figures. Don’t Overlook These DEI Red Flags to Avoid The Same Fate.
If the idea of working with a public figure triggers a gut check with members of your team because of the person’s past comments and actions, reconsider whether you want your brand to be connected to that person.
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7 Ways to Build Strong PR for Your Personal Brand
Here are the keys to building a strong personal brand through PR. For thought leaders and subject matter experts, this will teach you what you need to know.
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7 Simple Ways to Market Your Book and Brand Organically
Increase your brand’s awareness, engage your book readers, and build your business reach.
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5 Ways to Increase Brand Awareness in Tough Economic Times
Your brand awareness can increase during strenuous times if you follow these five marketing and branding strategies.
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Need a Business Wiki? Here are 5 Ways to Get Your Brand on Wikipedia
Getting on Wikipedia is a great way to level up your brand credibility, build consumer trust and stand out in your field.
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How To Build A Brand in 10 Days: Tips and Tricks for the Digital Age
With the rise of social media, our increasingly digital world has completely changed the landscape of how we think about branding today.
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Using Social Media Alone To Build Your Brand’s Online Community Means You Risk Losing It All. Here’s Why.
Building an engaged and active community of clients, prospects and strategic partners on social media may seem like a no-brainer, but using social media alone presents a huge risk.
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How to Build a Successful Personal Brand in 5 Simple Steps
Everyone has a personal brand. But not everyone knows how to make their brand work in their favor.
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7 Powerful Ways to Improve Your Brand Reputation and Recognition
A good reputation can strengthen credibility and boost your revenue. Learn how to build an image that puts your brand in control.
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The Benefits of Having a Consumer Brand for Hard Science
Any company doing something innovative and hard that ends up in food or consumer space, would be crazy not to think carefully about whether a consumer brand could help them.
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Should Your Brand Take a Stand? Here Are 5 Critical Steps For Getting It Right.
The question isn’t whether brands should take a stand but how and when.
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Follow This Marketing Hack to Fuel Your Brand
Using speed and modification will help elevate your brand’s marketing campaign above the competition.
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Why a Recession Is the Worst Time to Skimp on Brand Marketing
Investing in and cultivating a powerful brand will be the defining factor in how your organization weathers both the good times and the bad.
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Clay Dover of Velvet Taco on Building Brand Loyalty with LTOs
Interview with Velvet Taco CEO Clay Dover about the success and strategies of limited time offers (LTOs), building customer rapport, and the promise to always try new things.
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Need to Revamp Your Brand’s Messaging? Look at What’s Trending
In our ‘Creative Conversations in Advertising’ series, award-winning Creative Director Tescia Deák and Entrepreneur magazine Editor-in-Chief Jason Feifer talk about the power of hijacking cultural trends.
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How an Outdated Brand Story Can Plateau Your Business
Contrary to popular belief, your brand story is so much more than a nicely written one-page manifesto you delegate to a copywriter.
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