The company says that its Media Partner Discovery is the first to search affiliate partners outside specific networks.
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Tag: brands
Super Bowl LI advertisers: Here are the brands gearing-up for game day
Marketing Land is keeping track of this year’s Super Bowl LI brands, with updates when new advertisers and campaign details are announced.
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Top 10 most shared video brands in 2016: Red Bull ranks No. 1 with 27M shares – more than double the No. 2 brand
Red Bull’s video content share numbers were well ahead of the No. 2 brand Samsung, which earned 12.4M shares.
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On brands, death and social media
When a celebrity dies, how should brands respond on social media, if at all? Columnist Chris Kerns shares tips on how to approach the practice responsibly and with sensitivity.
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Digital Satisfaction Index shows that US brands can gain if they champion privacy
The report finds that American consumers are not too happy about online privacy.
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Marketing Day: Super Bowl LI brands, Progress CMO interview & Facebook advertisers
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Pinterest launches Showcase to give brands a way to shape their stories
Pinterest has launched a showcase feature to give brands the ability to present their best selves.
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How brands can win with omnichannel discovery
Omnichannel marketing is quickly becoming the norm in a multi-device world, and columnist Adam Dorfman explains the steps business can take to begin developing an omnichannel location strategy.
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What brands should know about shooting with Snap’s Spectacles
Snap Inc.’s Spectacles aren’t a replacement for your phone’s camera. They’re an alternative lens for your Snapchat stories.
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Artificial Intelligence is Here: 5 Brands Implementing AI
To most people, artificial intelligence (AI) is represented in terms of robots with human-like similarities. Today’s reality is that of AI powering technologies and driving companies to complete tasks and make things easier. Companies are using AI more than ever, even for tasks that you may not consider. To understand how AI impacts your business, […]
The post Artificial Intelligence is Here: 5 Brands Implementing AI appeared first on Online Marketing Blog – TopRank®.
Will brands be forced to take sides in a more polarized marketplace?
Being apolitical may no longer be an option for brands in the Trump era.
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Life After Vine: 5 Tips to Help Brands Move on With Video
Vine, the social media app known for 6-second video loops, is shutting down. Twitter announced its decision to discontinue the video service in a press release last week. According to Marketing Land, Vine debuted in 2013 when mobile video wasn’t really a thing. But the rise of Snapchat, and the addition of live video capabilities […]
The post Life After Vine: 5 Tips to Help Brands Move on With Video appeared first on Online Marketing Blog – TopRank®.
Twitter will automate brands’ customer service DMs with welcome messages, quick replies
Twitter’s new welcome messages and quick replies help brands to automate their direct message conversations with customers.
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Report: 93 percent of brands and retailers misaligned, harming omnichannel efforts
Brands are spending to drive offline sales, but not partnering with retailers or measuring the in-store impact of digital.
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October surprise: When brands enter the political discussion
Where do you draw the line when mixing marketing and current events? Columnist Chris Kerns takes a look at the ways in which brands are entering the current social political chatter.
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Brands must close the loop on audience segmentation
Contributor Matt Nitzberg believes marketers need to move away from common, ingrained measurement practices and instead take an “audience-first” approach to analytics.
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Facebook’s Craigslist-style Marketplace isn’t open to brands, Page owners
Page owners, including brands, will not be able to sell items in Facebook’s Marketplace, and there’s no way to pay for featured placement.
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