Blockchain will democratize data.
Continue reading
Tag: businesses
Small Businesses Seeking Higher Growth Regret Not Investing In Marketing Sooner
Businesses surveyed said they had put 7 percent into marketing their first year; they should have put in 28 percent, they said.
Continue reading
8 Mistakes Small Businesses Make When Building an Online Presence
Having a strong online presence goes beyond building a website and having accounts on all social media platforms.
Continue reading
Insider Advice on Controlling the Sales Funnels for Your Service Businesses
The sales cycle for a service business is different from other consumer businesses. Learn the difference so you can profit.
Continue reading
Small Businesses’ Secret Weapon for Going Global
First, an entrepreneur envisioned a B2B platform to connect brands with the right retail buyers. Then he founded Hubba.
Continue reading
Super Bowl Provides Opportunity for Local Businesses to Score Big
There will be millions of gatherings to watch the game, and just about every snack will have been purchased close to home.
Continue reading
Facebook’s Newsfeed Changes Are Likely to Hurt Businesses and Brands. What Can They Do Now?
If Facebook is going to prioritize posts from actual people, then businesses need actual people to post about them.
Continue reading
So Your Subscription Box Is Successful – Here’s What to Do Next
After you see measurable success with customers, it’s time to kick into high gear. Here’s how to accelerate past the tricky 15,000-subscriber mark.
Continue reading
Facebook tests tool to make it easier for businesses to send message blasts on Messenger
Messenger Broadcast appears to be the self-serve version of Messenger’s Broadcast API that enables businesses to message multiple accounts.
Continue reading
Please visit Marketing Land for the full article.
How Can Small Businesses Compete in the New Age of Email Marketing? 3 Ways.
Automation. Artificial intelligence. Personalization. Those are the three ways. Here are the details.
Continue reading
The Holiday Marketing Guide for Small Businesses
We have officially entered the holiday season.
Continue reading
Markets with home service ads: Service-area businesses are coming back to the local results
There’s good news and there’s bad news in the local service-area business space. Contributor Joy Hawkins brings us up to date.
Continue reading
Please visit Marketing Land for the full article.
What are the risks for businesses that are getting fake reviews on Google?
Creating fake reviews might seem like a great way to boost your business’s local profile, but columnist Joy Hawkins warns that the consequences far outweigh the benefits. After all, you’re not just violating Google’s guidelines — you’re breaking the law.
Continue reading
Please visit Marketing Land for the full article.
How local businesses can turn the threat of on-demand deliveries to their own advantage
On-demand delivery services are making local businesses nervous, but columnist Brian Smith explains why this new shift in consumer behavior should be seen as an opportunity to grow.
Continue reading
Please visit Marketing Land for the full article.
Three ways local businesses can survive the on-demand threat
How worried should brick-and-mortar businesses be about companies like Amazon? Columnist Adam Dorfman weighs in with some thoughts on how local players can stay competitive.
Continue reading
Please visit Marketing Land for the full article.
Facebook now lets businesses match user IDs across Messenger and their own apps, sites
Facebook previously gave businesses one ID when someone contacted them on Messenger and another when that person logged in to their apps or sites.
Continue reading
Please visit Marketing Land for the full article.
Businesses can now request customer locations within Twitter Direct Messages
Brands on Twitter can now address issues more quickly and help local customers by requesting their location in a Direct Message.
Continue reading
Please visit Marketing Land for the full article.