Online native sellers are tapping into omnichannel experiences with pop-ups and brick-and-mortar stores. Should you?
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Tag: click
8 Simple Email Marketing Tips to Improve Your Open and Click Through Rates
From growing your email list to boosting engagement, these simple tricks will take your email marketing up a notch.
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Using This Color in Your Facebook Ads Could Increase Your Click-Through Rate
On a super-saturated advertising platform, use every last advantage you can.
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How to Implement Pay-Per-Click the Right Way
Follow these steps and watch sales grow.
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How to Adapt to the Zero-Click Phenomenon and Dwindling Page One Organic Search Results
Half of all searches on search engines no longer result in a click on an organic search result. And no wonder: there’s barely any room on the first page of engine results. Sometimes, the “top” organic result actually ends up at the bottom of the page. Here’s how marketers can … Read the full article at MarketingProfs
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PPC strategy: Planning beyond the click
Your paid search campaign may be getting a lot of clicks, but are you really making the most of them? Columnist Amanda Evans discusses how to succeed by focusing on the post-click experience.
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Please visit Marketing Land for the full article.
Sharing is caring: Click share and post-holiday shopping success
Click share is a crucial metric that can help you improve Shopping campaigns. Columnist and Googler Matt Lawson explains what it is and how to improve it.
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Please visit Marketing Land for the full article.