Content marketing is a way of providing your potential customers with informative content to questions they seek, with the purpose of meeting a need.
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Tag: companies
15 keys to get the most out of Instagram for companies
50% of people are more interested in a brand when they see its ads on Instagram. Take advantage of it!
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How Grammar Mistakes Influence People’s Perceptions of Companies
Most people say their perception of a company changes when they notice that it has made a grammar mistake, according to recent research from Tidio. Read the full article at MarketingProfs
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This distinguishes ‘successful’ companies from legendary companies
Get to know the “hero’s journey” and learn to tell your own story.
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As COVID-19 Challenges Companies, Keep Building Your Brand
With continued challenges of the COVID-19 pandemic, new distribution channels and messaging can help continue consumer trust.
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These 3 Big Companies Are Crushing It With Email Marketing
With the recent boom of social media, emails might seem like a dead marketing channel. But it has never been more alive.
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97% of Fortune 500 Companies Rely on Social Media. Here’s How You Should Use It for Maximum Impact.
Social media platforms such as Instagram, Facebook, TikTok, YouTube and Pinterest offer countless ways for brands to connect with customers (both old and new). Here’s how to do it well.
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Pro-women brand, the objective of companies in 2021
As women at the forefront of key areas in a technology company, we are obliged to guarantee the advancement of women and make diversity one of the pillars of cultural transformation.
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Despite Progress, Companies Need to Do More to Address Gender Inequity
Companies have a responsibility to ensure that women have a seat at the table.
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Marketing Lessons I Learned From Fortune 500 Companies
These tips and tricks can help make your product or service more visable.
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What should you know about LinkedIn if you sell to other companies?
We give you some strategies to stand out on LinkedIn if you are a B2B entrepreneur.
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3 Ways Automation Can Help Companies Work Smarter, Not Harder
Making an investment in automation could be the best long-term strategy right now.
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Top 5 Mistakes Companies Make on Instagram, and What to Do Instead
Instagram is not a platform that businesses can afford to ignore–but it can be challenging for businesses that don’t have “Instagrammable” products or services to share. Especially if yours is a B2B brand. But Instagram is worth your time and investment. Read the full article at MarketingProfs
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3 Common Mistakes Companies Make With Their Social Ad Strategy
Social ads take amount of work, but done correctly they can significantly impact ROI.
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‘Influencer Fraud’ Costs Companies Millions of Dollars. An AI-Powered Tool Can Now Show Who Paid to Boost Their Engagement.
The influencer marketing industry is projected to be worth $5 to $10 billion by 2020, but research shows up to 24 percent of influencers have falsely manipulated their engagement numbers.
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Why Testimonials Are B2B Companies’ Most Important Marketing Tool
B2B companies know how to talk-up their products or services, emphasizing how efficient and cost-effective they are. But customers don’t want marketing spiel: They want balanced and unbiased information and insight from people they can relate to. You can make sure that’s what they get. Read the full article at MarketingProfs
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How Companies Can Avoid Death by Rising Advertising Costs
Follow these three tips for cost-effective content marketing and social media strategies to stake your spot in the digital ad space and grow.
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