consumers - Online Marketing - Page 3

January 9, 2017 Uncategorized

Report: Consumers feel positive about immersive technologies

Video ad firm YuMe found most survey respondents have heard about virtual reality, augmented reality, or 360-degree video — and they pay more attention to ads in those formats.

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November 14, 2016 Uncategorized

70% of consumers will leave a review for a business when asked

Want to get inside the minds of potential customers for your local business? Columnist Sherry Bonelli shares insights from BrightLocal’s annual Local Consumer Review Survey.

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October 30, 2016 Uncategorized

The FCC passed “sweeping” new privacy protections for consumers — or did it?

Will “opt-in consent” be buried in lengthy terms and conditions? Stay tuned.

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October 23, 2016 Uncategorized

Survey: Almost 40% of US consumers will make a mobile purchase during holidays

Research from Fluent also reinforces the fact that most retail research happens digitally, but most purchases happen offline.

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October 4, 2016 Uncategorized

Here’s how marketing research is looking past consumers and connecting with their bodies

Eye-tracking, brainwaves, facial expressions and other non-verbal responses are giving marketers inside tracks to your real feelings.

Please visit Marketing Land for the full article.

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