Untold sleep hours have been lost by CEOs and owners over why sales copy has failed to perform, but keeping a few critical elements in mind can assure that storytelling and marketing stay on track.
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Tag: converts
Five Ways to Create Engaging Content That Converts for Your B2B Business
Both B2B and B2C companies use content marketing, but their respective content strategies differ–because their audiences’ needs, requirements, and behaviors differ. Here are five ways to create B2B content that converts. Read the full article at MarketingProfs
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4 Steps to Writing Content That Converts
Hook them, engage them and tell them what you want them to do.
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4 Tips for Creating Mobile-First Content That Converts
A mobile-first mindset is crucial to convert your visitors into leads and customers.
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Content Attribution: Identifying content that converts
Content may be a critical part of your marketing toolkit, but do you know how it performs against your business goals Join our digital marketing and data science experts from Cardinal Path and Intel as they demonstrate how to use content attribution – both practically and strategically – as a lever…
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