customer - Online Marketing - Page 9

January 10, 2017 Uncategorized

3 ways to thrive in the year of customer experience

Columnist Mike Sands predicts that 2017 will be the year customer experience becomes a No. 1 priority for marketers and offers three tips to help your brand stay a step ahead.

Please visit Marketing Land for the full article.

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January 9, 2017 Uncategorized

Customer questions every CMO should be ready to answer in 2017

Your clients and prospects are going to have questions about data and technology. Are you prepared to answer them? Columnist Scott Vaughan has some food for thought.

Please visit Marketing Land for the full article.

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January 9, 2017 Uncategorized

The evolution of the customer journey in 2017: Optimizing moments that matter

As the customer journey becomes increasingly fragmented, columnist Jim Yu takes a look at how marketers can capitalize on the micro-moments and serve up targeted content at just the right time across multiple channels.

Please visit Marketing Land for the full article.

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December 5, 2016 Uncategorized

Marketing Day: The customer experience, top 2016 local search insights & Amazon Go

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

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November 15, 2016 Uncategorized

How user-generated content and customer feedback can strengthen your value proposition

Contributor Jim Williams says it’s time to really listen to your customers’ words and understand the experience they expect you to deliver.

Please visit Marketing Land for the full article.

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November 1, 2016 Uncategorized

MarTech Landscape: What is a Customer Data Platform?

This recently-named category seeks to define the marketer’s Holy Grail: a unified view of the customer.

Please visit Marketing Land for the full article.

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October 31, 2016 Uncategorized

Twitter will automate brands’ customer service DMs with welcome messages, quick replies

Twitter’s new welcome messages and quick replies help brands to automate their direct message conversations with customers.

Please visit Marketing Land for the full article.

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