If you’re only focusing on the middle class, you’re missing out on a ton of money. Here’s the group you need to be targeting instead.
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Tag: demographic
Unpacking the Black Demographic Shift and Why Marketers Must Re-Examine Their Strategies
Why marketers must adopt new approaches that acknowledge and celebrate the rich diversity of this expanding demographic.
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US Presidential election data: searcher intent vs. demographic polling
Politics aside, data from the 2016 US Presidential election illustrates that intent-driven search data “trumps” demographics-based polling data.
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