Best-selling author, international speaker and renowned life coach Laura Gassner Otting sits down with Jessica Abo to talk about her new book.
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Tag: doesn
Charles Barkley Still Doesn’t Want to Be Your Role Model
The NBA Hall-of-Famer discusses Redmont Distillery, his Alabama-based vodka company.
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Inconsistency is a Content Marketing Poison, But It Doesn’t Have to Be
It’s one of the most nefarious and least acknowledged reasons for failure. So what can you do about it?
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How Do You Get People Excited About a Project That Doesn’t Exist?
In our series ‘Anatomy of an Ad,’ producer Liz O’Connor breaks down the components of the award-winning True Name by Mastercard campaign.
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Create Content That Breaks Through the Noise (But Doesn’t Break the Bank): Gene Foca of Getty Images on Marketing Smarts [Podcast]
Getty Images Chief Marketing Officer Gene Foca joins Kerry O’Shea Gorgone on the Marketing Smarts podcast to talk about how stock photos and videos can boost the effectiveness of your branded content, and how preferences about content are changing. Read the full article at MarketingProfs
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If Your Marketing Plan Doesn’t Have These 5 Components, It’s Doomed
With more channels, more content, more touchpoints, and more tools, coordination is key.
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This End-to-End Design Service for Entrepreneurs Doesn’t Cost a Fortune
Create great, custom designs without breaking the bank.
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Refreshing Your Brand Doesn’t Mean Starting Over
There are ways to make impactful changes that resonate with your customers without starting from scratch.
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California’s Supreme Court Ruled Yelp Doesn’t Have to Take Down Negative Reviews. What Does That Mean for Your Business?
Business owners have to pay attention to online reviews because they can have a huge impact.
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Forget Everything You’ve Heard — Fear Doesn’t Sell
If consumers associate your product with fear, they may not have a strong connection to your brand.
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3 Tips for Hosting a Marketing Industry Event That Doesn’t Suck
One Toronto event featured sessions with titles like The Business of Marijuana, DIY Beer & Craft Culture and Axe Throwing.
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It’s Tough to Hear, But . . . Your Company Doesn’t Always Need You
As one CEO acknowledged, “You don’t really know the strength of the organization until you’ve seen what happens when the leader disappears for a while.”
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