Author Karen Inglis breaks down the strategies and tactics you need to generate awareness and sales for your self-published book.
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Tag: early
This Banana Chip Company Saw Early Online Success, But Soon Realized Its Branding Wasn’t Ready for Retail
Bubba’s Fine Foods originally sported a bearded man on its packaging, but have since switched to a more appealing monkey in a fedora.
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Demandbase boosts its B2B early warning system
Called Real Time Intent, it monitors in real time what B2B users are researching so that vendors have intent-to-buy signals early in the journey.
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Early performance results from Google’s update to close variants
What impact has Google’s latest update to close variants had on paid search performance? Columnist Andy Taylor reviews the data.
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Act now: SMX West early bird rates expire next week
Join us at SMX West March 21–23 for three days of SEO and SEM tactics, growth hacks and strategies that will improve your search marketing performance immediately. Register now and save $200 off on-site rates. With an All Access Pass, here’s what you’ll get: Tactics you’ll implement…
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5 steps to making ‘SENSE’ of early lifecycle marketing
Columnist Jordan Elkind discusses the early phase of lifecycle marketing and how you can build a program that will engage and convert potential customers.
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Report: More marketers are becoming early adopters of marketing tech, although half can’t keep up with the changes
The second annual ‘State of Marketing Technology’ report from ad agency Walker Sands show that marketers are adapting to the never-ending choice of tools.
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