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Tag: effectiveness
4 Marketing Strategies That Can Increase the Effectiveness of Your Email Opt-in Forms
Use these tips to get your email opt-in form in front of the right eyeballs and entice them to sign up.
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Measuring social traffic effectiveness when conversion is not the goal
What if your primary objective isn’t to convert? How do you measure the success of your content shared on social? Columnist Mark Traphagen explains why average time on page isn’t the answer.
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Please visit Marketing Land for the full article.
Make me an offer: Rating the effectiveness of common email offers
Free shipping or a percentage off fail to impress these days, so which subject line offers actually work? Columnist Jason Warnock discusses the email offers and messaging that will resonate the most with your subscribers.
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Please visit Marketing Land for the full article.
Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys
Columnist Purna Virji shares her tips for advertisers in capitalizing on game-day search volume.
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Please visit Marketing Land for the full article.