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Tag: election
The filter bubble: it won an election and can help you win customers
Columnist Jeffrey Cohen believes that the right tools and the right data can help you to better appeal to your customers and win their business.
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US Presidential election data: searcher intent vs. demographic polling
Politics aside, data from the 2016 US Presidential election illustrates that intent-driven search data “trumps” demographics-based polling data.
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Election 2016: Donald Trump and Hillary Clinton are failing at mobile
Columnist Josh Todd reflects on how the US presidential candidates could do a better job of utilizing mobile technology to engage their respective bases.
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