These ChapGPT hacks can cut six to eight hours from the workweek.
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Tag: exact
The Exact Videos You Should Use in Each Stage of the Buyer Funnel
Combining video marketing with your sales funnel forms a very strategic combination.
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What the data tells us about the death of exact match and its impact
Following Google’s recent changes to exact match in AdWords, many search marketers were concerned about the impact on their accounts. Now that it’s been a couple weeks, columnist Aaron Levy digs through his client data to see whether advertisers’ fears have come to pass.
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Marketing Day: AdWords exact match podcast, PPC attribution tricks & Twitter news
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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SMX West: What Google’s exact match changes mean for AdWords advertisers [Podcast]
In this week’s Marketing Land Live, listen in to clips from the “flash session” at SMX West as our panel answered audience questions about Google’s dilution of exact match keywords.
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Seriously, Google, can you just make exact match exact?
In the wake of Google’s announced changes to exact match, contributor Daniel Gilbert offers a passionate argument against the shift, as well as a script to help advertisers regain control.
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Google is making a big change to exact match keyword targeting in AdWords
Ads may trigger when searchers use different word order and function words as Google broadens its definition of close variants.
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