Here’s how relationship marketing is critical to balancing ecommerce and brick-and-mortar shopping expectations.
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Tag: expectations
The 4Es of Video: How to Align Your Marketing Content Strategy With Buyer Expectations
The expectations of today’s B2B have changed; they now seek out on-demand content to research solutions on their own before contacting your company. That’s why video is the perfect content format to reach those buyers. Here’s how. Read the full article at MarketingProfs
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Your Expectations Are Stunting Your Business Growth
Don’t let the situations that you can’t control spiral your emotions out of whack and keep you from growth.
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Publishers need a new definition of UX: From ‘user experience’ to ‘user expectation’
If advertisers want to combat ad blocking, they need to start thinking of user expectation as the new UX and considering how that translates to native formats, believes contributor Casey Wuestefeld.
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Apple beats Wall Street expectations, offers strong guidance ahead of new iPhone
Revenues were $45.4 billion, with 41 million iPhones sold; iPad sales were up 15 percent.
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Amazon beats expectations in Q1 2017 with 23% jump in revenue
Company reports $1.48 earnings per share, smashing analyst expectations of $1.13 EPS.
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Alphabet reports $24.75 billion in Q1 revenues, beating expectations
Ad revenues rose 19 percent year over year.
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Yelp Q4: earnings beat expectations but guidance disappoints investors
The company will continue to focus on growing its mobile-app user base in 2017.
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Amazon Q4 beats earnings expectations but $43.7 billion in revenues fall short
Amazon was responsible for 43 percent of 2016 e-commerce revenues.
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Amazon Q4 beats earnings expectations, but $43.7B in revenues fall short
Amazon was responsible for 43 percent of 2016 e-commerce revenues.
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Please visit Marketing Land for the full article.
Google: $26 billion in Q4 revenue beats expectations but earnings down
Total company revenues for 2016 were $90.3 billion vs. $75 billion in 2015.
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GOOG: $26 billion in Q4 revenue beats expectations but earnings down
Total company revenues for 2016 were $90.3 billion vs. $75 billion in 2015.
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Yahoo beats Q4 earnings expectations, pushes closing of Verizon deal into Q2
MaVeNS (mobile, video, native, social) properties and ad units generated over $2 billion for the year or 39 percent of total revenue.
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Holiday e-commerce sales crushed expectations, NRF says
National Retail Federation says online sales grew almost 13 percent in 2016, much higher than 7-10 percent expected growth.
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Google parent Alphabet’s Q3 beats expectations with $22.5 billion in revenue
Paid clicks were up 33 percent year over year but cost per click was down 11 percent.
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