Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Tag: facebook
As Facebook Audience Network broadens, what does it mean for your campaigns?
Columnist Andrew Waber says the expansion of Audience Network and recent developments are making it a major challenger to traditional programmatic inventory sources.
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Marketing Day: Snapchat copies Instagram, Facebook Messenger ads & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Ads in Facebook Messenger are officially here
Facebook Messenger rolls out sponsored messages and other new ways for brands to strike up conversations with people.
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Marketing Day: Twitter stripping ads on iOS, Facebook takes ad network to TV & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Facebook will try selling ads on TV screens next week
Facebook’s ad network’s expansion to digital TV is a minor test with major implications.
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Marketing Day: Facebook racist, FCC privacy rules & offline sales
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Study: 83 percent use smartphones in stores, Facebook the most widely used app
Euclid Analytics survey of 1,500 US adults reveals consumer wish list for in-store digital experiences.
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Marketing Day: Facebook Q3 report, progressive web apps & Apple’s earnings
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Q3 Reports: Facebook continues to see significant ad spend growth
Advertisers are seeing higher engagement rates even as CPCs trend down.
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Marketing Day: Facebook News Feed changes, personalized local content & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Facebook now re-ranks News Feed stories in real time on the client side
An architectural change puts an even bigger premium on speed, as content will be ranked while users scroll through their News Feed.
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Facebook set to launch international ad campaign for Facebook Live
Company plans two-phase campaign in the US and UK starting this weekend.
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Fueled by the Audience Network, Facebook advertisers saw higher Q3 spends & returns
A new study from Nanigans shows that Facebook continues to bulk up ad offerings and advertisers continue to pay up & see results.
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Facebook automotive data indicates broad value of location-based customer insights
Audience and competitive intelligence reflect actual real-world behavior, not just marketer perceptions or self-reporting from surveys.
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Facebook adds new tools for local discovery and commerce
New call-to-action buttons, powered by a network of third parties, will make Pages much more actionable for both businesses and consumers.
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Facebook will help mobile apps aim push notifications based on people’s in-app actions
Facebook will help mobile app developers aim their push notifications based on the actions people take in their apps, like searching or viewing a product.
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