facebook - Online Marketing

February 6, 2018 News

Step-by-Step, This How You Create a Facebook Ad That Sells

Your ad needs a great visual, call to action and value proposition.

January 30, 2018 News

Facebook’s Newsfeed Changes Are Likely to Hurt Businesses and Brands. What Can They Do Now?

If Facebook is going to prioritize posts from actual people, then businesses need actual people to post about them.

January 16, 2018 News

How to Choose the Best of the 3 Facebook Ad Campaign Objectives

Before you can create Facebook ads, you need to understand and choose your objective. These smart tips can help you evaluate your goals and choose the type of campaign that will work best for you.

January 11, 2018 News

Facebook to Reduce News Feed Noise and Business Pages Could See Big Hit

This change will likely cause people to spend less time on Facebook, but make the time they do spend there ‘more valuable,’ according to CEO Mark Zuckerberg.

January 9, 2018 News

The 3-Step Formula for Successful Facebook Video Ads

Follow these three steps for creating video ads that turn prospects into customers.

December 12, 2017 News

7 Ways to Create Facebook Ad Offers That Grab Readers’ Attention

By putting these seven building blocks into your ad lineup, you can develop ads that draw people in.

November 27, 2017 News

Facebook tests tool to make it easier for businesses to send message blasts on Messenger

Messenger Broadcast appears to be the self-serve version of Messenger’s Broadcast API that enables businesses to message multiple accounts.

Please visit Marketing Land for the full article.

November 2, 2017 News

Looking for a Cool Tool to Make Your Company Profitable? Have You Considered Facebook Live?

Build Facebook Live videos into your social and overall marketing outlook to gain the constant viewership that can be monetized.

October 16, 2017 Uncategorized

Facebook acquires teen-centric polling app tbh and all its valuable data

People provide tbh with data that Facebook could use to understand and target ads to teens that don’t use its social network.

Please visit Marketing Land for the full article.

October 11, 2017 Uncategorized

Live from Facebook-owned Oculus’s annual VR conference: Day 2

Oculus CTO and gaming legend John Carmack takes the stage for today’s keynote.

Please visit Marketing Land for the full article.

October 11, 2017 Uncategorized

The latest social media craze for marketers: Going offline

Social media marketers can’t afford to ignore in-person experiences. Columnist Blaise Lucey discusses how brands can merge online and offline experiences to increase their social audience’s engagement.

Please visit Marketing Land for the full article.

October 11, 2017 Uncategorized

How marketers are wrestling with virtual reality’s adoption issue

VR alone may not yet offer brands the scale they seek, but thanks to location-based VR, VR-based filmmaking and AR, VR can still be valuable.

Please visit Marketing Land for the full article.

October 9, 2017 Uncategorized

Marketing Day: Snapchat Context Cards, Facebook and iOS 11, Social Video Myths

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

October 9, 2017 Uncategorized

4 myths about video social media marketing, debunked

Social video is here to stay, but sometimes it’s hard to separate fact from fiction. Columnist Jordan Kasteler helps you steer clear of some of the more widely circulated myths associated with social media marketing with video.

Please visit Marketing Land for the full article.

September 28, 2017 Uncategorized

5 metrics to measure the success of Facebook videos

From view-through rate to video length, contributor Sweta Patel discusses the metrics that will help you understand how your videos are performing on Facebook.

Please visit Marketing Land for the full article.