Artificial intelligence might have changed the rules, but the game’s essentials are the same: Let new tools amplify your voice and target better — just ensure that it’s always your unique and personal story they’re telling.
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Tag: forget
Forget Paying for Ads on Google and Facebook. Use These 6 Marketing Tactics Instead.
Too many businesses play it safe with the same old paid marketing strategies during this economically uncertain post-pandemic period. Break the tired routine with these six strategies.
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7 Tips for Developing a Logo That People Won’t Forget
The right logo can strengthen your brand — here’s how to choose one.
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Forget Recession Planning — Use These 4 Recession-Defeating Strategies to Jumpstart Your Brand
The ability to recognize opportunities right now and go on the offense is about to pay dividends.
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Forget Pride Month. Here’s When You Should Actually Be Marketing to LGBTQ Consumers.
Rising censorship efforts and pride month saturation are hurting the queer economy. How brands behave now can help win market share for years to come.
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Forget 2022’s Marketing Trends: 3 Ways to Get Back to Basics for Massive Growth
Lead with these fundamental marketing tips if you really want to scale your company.
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Forget the “New Normal.” There’s No Normal in Marketing.
Since the industry began hundreds of years ago, marketers have been adapting to widespread shifts in technology and engagement, and this still holds true today.
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Did You Forget the Ketchup in Your Marketing Strategy?
Most business owners start their business without getting their marketing foundation in order first. Here’s what you need to know to make your strategy more effective and efficient.
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With Influencer Marketing, You Can’t Afford to Set It and Forget It
Choosing the right influencers your brand uses is perhaps the most important step in influencer marketing, but monitoring their influence is as critical because their impact will change over time.
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Forget Everything You’ve Heard — Fear Doesn’t Sell
If consumers associate your product with fear, they may not have a strong connection to your brand.
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Forget B2B and B2C; the future of marketing is P2P
Move over, B2B and B2C marketing. Columnist Joe Hyland believes marketers need to embrace person-to-person (P2P) marketing and connect with their customers on a human level.
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Relaunching your website? Don’t forget an SEO audit!
Columnist Janet Driscoll Miller outlines the steps you should take pre-launch and post-launch to ensure a smooth transition to a new website.
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Forget big data: Why thinking small can help marketers see the future
Marketers may not be able to predict the future, but columnist Loretta Jones explains how a combination of small data analytics, predictive analytics and marketing automation can help your campaigns perform at their best.
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When going HTTPS, don’t forget about local citations!
Columnist Andrew Shotland shares some common problems that occur during site migrations to HTTPS and explains the importance of updating your citations.
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Forget about unique content. Try actually BEING local!
Columnist Greg Gifford notes that when all your competitors have unique content, then that alone won’t be enough to help you stand out from the crowd.
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Please visit Marketing Land for the full article.