Turner’s digital entertainment arm uses hours-long broadcasts, proprietary software and off-Facebook experiences to average nearly 680,000 live views.
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Pinterest gets a new venue for its search ads with Samsung Galaxy S8 integration of Lens
The image-searching Lens software, introduced last month, is now embedded in the newest Samsung smartphone.
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April Fools’ Day 2017: Google Maps gets it started with Ms. Pac-Man
The annual day (or days, as has become the case) of pranks from major search/marketing/tech companies is underway.
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Google Home gets ‘Beauty & The Beast’ promo but Google says it’s not an ad
Appears to be the first-ever commercialization of Google’s home assistant product.
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Aprimo gets back on its feet with first major platform update since Teradata spinoff
The Chicago-based company sees itself as the only standalone, independent, end-to-end provider of marketing operations management.
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Cognitive marketing gets closer with Google’s expansion of its cloud-based machine learning
This week’s announcements by the tech giant, according to one analyst, highlight that “AI is going into everything.”
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Google Analytics desktop UI gets a refresh with navigation updates & customization tab
In addition to simplifying its navigation menu, Google Analytics is removing the Intelligence Events and In-Page Analytics pages.
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Facebook’s Marketplace gets the mobile home tab that was supposed to go to Live
In April Facebook said it would replace the Messenger tab on its mobile app’s home screen with one for Live. On Monday it gave the slot to Marketplace.
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