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Tag: influencer
4 Influencer Marketing Secrets Entrepreneurs Need to Know
It’s not just about celebrity status and followers
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25 Tips for Getting Rich With Influencer Marketing
Influencer marketing is effective and can be lucrative, but it isn’t magic. You have to learn the business.
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Why Women Dominate Influencer Marketing — and Why It May Be the Right Career for You
You don’t need a huge following to take advantage of this growing opportunity.
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Confessions of an Instagram Influencer
Success as an influencer requires a strong knowledge of digital marketing. Expertise in what you’re commenting about is optional.
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Influencer Marketing Isn’t Just for Fashion, Beauty and Food Anymore.
No wonder financial brands want in: Influencer marketing experienced a 198 percent increase last year alone.
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How Influencer Marketing Can Become a Powerful Weapon for Brands
Think about influencers the next time you put on your ultra-cool, collectible, musician-promoted hip-hop jersey.
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The Road Ahead for Influencer Marketing: 2018 and Beyond
More micro-influencers, bigger budgets and attention to tracking will be the trends moving forward.
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How to Set the Right Price for Your Next Influencer Marketing Campaign
There are hundreds of thousands of influencers and no uniform industry pricing standards. You need help. Here it is.
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What I’ve Learned From Spending $10 Million on Influencer Marketing
Here’s what you need to know to make the most of an influencer marketing campaign.
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3 Keys to Success With Influencer Marketing
If you’ve ever hired an influencer and didn’t see a return on your investment, you’re not alone. But don’t stop trying.
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Facebook lets brands promote publisher & influencer posts as ads
New controls let brands specify who can tag them in a post and let creators manage who can promote their posts.
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Please visit Marketing Land for the full article.
Influencer marketing and ad tech collide: ‘It’s hard to make people programmatic’
Thanks to technology’s growing role in influencer marketing, managing an influencer campaign may never have required more of a human touch.
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Please visit Marketing Land for the full article.
Linqia unveils ‘first’ platform for predicting influencer engagement
Company says its newest AI layer builds on its five-year database of engagement performance, where brands only pay for performance.
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Please visit Marketing Land for the full article.
Markerly offers white-labeled influencer network
The cloud-based “build-your-own-network” service can be populated with an agency’s or brand’s influencers, or Markerly can provide theirs.
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Please visit Marketing Land for the full article.
Why it’s time to say goodbye to the ‘r’ in influencer
Contributor Paul Kontonis believes marketers need to move past the term “influencer marketing” and instead embrace change and implement the six phases of influence marketing.
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Please visit Marketing Land for the full article.
Marketing Day: Amazon Influencer Program, Google Customer Reviews & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Please visit Marketing Land for the full article.