NCAA’s new rules on NIL marketing collide perfectly with a booming creator economy, giving golden opportunities to athletes unlikely to turn pro — and some of them are … interesting.
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Tag: influencers
eSports and influencers, a winning combination for brands
The League of Legends Worlds final in 2020 was followed around the world by a total of four million people. Will you let this audience go?
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5 Essential Questions to Vet Influencers
Much has changed in the influencer-marketing world over the past few years, but here are five crucial points you should still consider when choosing the right influencers for your campaigns.
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Meet the Agency Disrupting Advertising By Creating Influencers
Bandolier Media started with two guys goofing off on social media. It’s now one of the most disruptive agencies in America.
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Instagram announces new tools to monetize (more) the content of influencers and creators
Mark Zuckerberg, CEO of Facebook, reported that new Instagram features include linking brands with influencers and creators who are aligned with their target audience.
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SAG-AFTRA Agreement Falls Short of Solving Pay, Benefits Gap for Influencers
The fanfare of the Screen Actors Guild’s Influencer Agreement leaves most influencers out in the cold, but that’s simply the nature of influencer marketing.
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The Secret That Luxury Influencers Like the Kardashians Know About Scaling Down Your Market for Bigger Impact
How to use your expertise to become an icon and land $100K+ deals.
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Why Consumers Care About Influencers, and Why You Should Too
More than half of people globally have bought something in the past six months based on the recommendation of an online influencer.
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How to identify the types and characteristics of influencers that exist in the market
Through Influencer Marketing, companies have the possibility of carrying out advertising strategies in collaboration with recognized people on different online platforms.
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How to Get Influencers to Promote Your Brand
Jersey Champs founder Sean Kelly explains how he’s leveraged influencers for massive growth.
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Influencers, SEO, and Getting More Done Than Seems Humanly Possible: Andy Crestodina on Marketing Smarts [Podcast]
Andy Crestodina of Orbit Media shares tips from his upcoming B2B Marketing Forum presentation on influencer marketing and SEO, and opens up about how he gives 100 talks a year, runs a business, and keeps his book Content Chemistry up to date. Read the full article at MarketingProfs
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6 Immediate To-Do Items for Instagram Influencers
Are you an Instagram influencer? Are you working to become one? These six to-do items are key for success!
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Canna-Tourism Company Curates Trips for Influencers
Hi Curious organizes trips for media members and social stars to generate buzz about cannabis.
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6 Ways Top Influencers Are Implementing AI and Machine Learning to Grow Their Followers
Social media stars use everything at their disposal to increase their reach.
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How Micro Influencers Will Fuel Monetization in the Future
Micro influencers have loyal followers who are prone to long-term engagement and higher conversion rates.
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Platforms for Finding, Connecting and Managing Social Media Influencers
There are a variety of tools at your disposal for engaging with influencers and creating campaigns.
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How to Turn Your Employees Into Powerful Influencers
Use your team to build your brand.
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