Are you planning to produce–or have you already begun producing–content in connection with the upcoming holiday season? Here is an abundance of insights to inform your approach to holiday-season content. Read the full article at MarketingProfs
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Tag: infographic:
SEO vs. PPC: Which Search Marketing Strategy Should You Choose? [Infographic]
Marketers aren’t always sure what role search engine optimization (SEO) and pay-per-click (PPC) advertising should play in their search marketing strategy. Chances are, both SEO and PPC can be useful. To figure out what they can do for your marketing, check out this infographic. Read the full article at MarketingProfs
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Tips for Online Listings That Grab Attention and Generate Sales [Infographic]
Online shopping is as accessible and popular as ever, resulting in a glut of online promotional material. These days, crafting a listing or promotion that catches the eye requires skill and a deep understanding of customers. Here’s how you can craft listings that truly speak to your audience. Read the full article at MarketingProfs
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A Guide for Creating and Optimizing B2B Content Marketing Funnels [Infographic]
Marketers today need to create content to satisfy potential customers’ voracious appetite for information. Which is why B2B marketers need to understand the various stages of the B2B content marketing funnel–to ensure they meet potential buyers’ information needs. Read the full article at MarketingProfs
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Image SEO: A Step-by-Step Guide for Ranking in Search Engines [Infographic]
When we think about search engine optimization, our mind naturally goes to text first. Optimizing images is usually an afterthought. But if we want our content to be found online, it makes as much sense to search-optimize images as it does to optimize text. This 19-step guide will help. Read the full article at MarketingProfs
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How to Use Infographics as Effective Marketing Tools [Infographic]
Marketers publish infographics because they attract readers and because readers tend to share infographics on social networks. Those are marketing wins–in the form of backlinks, brand awareness, and website visitors. See how you can use infographics in your own marketing. Read the full article at MarketingProfs
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Underrated But Effective Link-Building Tactics for SEO [Infographic]
Link-building is a highly effective stratagem for SEO. Marketers know that, which is why they engage in tactics like guest-posting. But there are other, lesser-known approaches that work. Done well, they can have an outsize impact on your SEO results. Read the full article at MarketingProfs
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Five Tips on How to Use Influencer Content in Paid Media [Infographic]
Influencers you work with can create some amazing content for your marketing campaigns. But what happens to that content after your campaign is over? You don’t have to let it go to waste. Read the full article at MarketingProfs
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Why the Future of Marketing Is Video: 40+ Statistics [Infographic]
Video has quickly become one of the most popular types of online content. This infographic goes into detail why that’s the case: the rise of video marketing, current usage, the reasons video works, and much more. In all, some 40+ stats highlight the growing importance of video in marketing. Read the full article at MarketingProfs
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29 Ways to Improve Your Writing Skills and Avoid Content Mediocrity [Infographic]
Learn how to apply the principles of deliberate practice to improve your writing skills and accelerate your learning. Some 30+ hand-drawn images illustrate tips and advice to make you a better writer. Read the full article at MarketingProfs
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Instagram Stories 101: What Marketers Need to Know [Infographic]
The Instagram Stories format has emerged as a powerful way to reach customers, drive brand awareness, and start conversations. Looking to make the most of your brand Stories? Here’s what you need to know. Read the full article at MarketingProfs
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The Ultimate SEO Checklist [Infographic]
Wouldn’t it be useful if you had a checklist to make sure your search engine optimization (SEO) is Web-worthy in 2019? You do now… Check out this comprehensive infographic. Read the full article at MarketingProfs
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Content Marketing That’s Strong and Fit Enough to Generate ROI [Infographic]
B2B content is clearly not up to the task, according to B2B decision-makers who say it tends to be fluffy, irrelevant, misleading… When your marketing content is not fit enough to perform as it should, what can you do? Whip it into shape fast with these 10 core marketing exercises. Read the full article at MarketingProfs
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Why Digital Marketing Is More Important Than Ever Before [Infographic]
Businesses worldwide are jumping onto technological advancements and changes in marketing. If you’re not prioritizing digital marketing, you’re merely giving your competitors a chance to get ahead. See just how important digital marketing is for businesses today. Read the full article at MarketingProfs
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The Payoff of the Partnership Between Marketing and Creative [Infographic]
Bringing creative teams in-house promises greater efficiencies and higher-quality creative work. But marketing organizations can’t just bolt on a creative team and expect miracles. Check out the infographic to learn more. Read the full article at MarketingProfs
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How Much Does a Video Cost to Produce? [Infographic]
You produce marketing content, and you’re considering video because it engages audiences as no other content can. But how much does a video cost to make? It’s tough to find an accurate and one-size-fits-all answer–because there are numerous considerations. This infographic breaks those down for you. Read the full article at MarketingProfs
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The Online Platforms With the Greatest Amount of Offensive Content [Infographic]
Consumers say Facebook and YouTube are the online platforms with the greatest amount of offensive content, according to a recent report from AdColony. Read the full article at MarketingProfs
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