ITM – Insider Launch Instagram Traffic Mastery There’s a reason Facebook paid $1Billion to acquire Instagram back in 2012 while
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Tag: instagram
Marketing Day: Instagram Stories, SEO for brand protection & PPC strategies
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Questions are the center of great websites Jun 20, 2017 by Brian Massey When you’re optimizing a campaign or website, it’s easy to become fixated on…
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Instagram Stories daily audience hits 250M, adds live Story replays
To boost viewership more, Instagram adds option to share live Story replays for up to 24 hours.
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Instagram debuts tool for celebrities, publishers to label sponsored posts, Stories
Instagram creators will be able to attach “Paid partnership with” tags to their sponsored posts to keep clear of regulators.
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Instagram ads can now link to brands’ Messenger accounts, bots
Brands’ links can be attached to photo, video and carousel ads on Instagram and use referral codes to open a specific messaging thread on Messenger.
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Instagram copies Snapchat’s selfie masks, as Facebook and Messenger already have
Instagram could also copy Snapchat by selling sponsored face filters to advertisers.
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Marketing Day: Website audits, Instagram Stories & Burger King hijacks Google Home
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Please visit Marketing Land for the full article.
Instagram Stories tops 200M daily users, now bigger than Snapchat
Instagram’s eight-month-old Snapchat clone is now bigger than the original and adds several more new Snapchatty features.
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Instagram now has more than 1M advertisers, doubling in past 6 months
As Instagram’s advertiser base has ballooned, so has the number of people using the app to contact brands.
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Instagram opens shoppable organic posts to more businesses in the US
Instagram will enable more US brands to sell products through organic photos using a new in-app tool.
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Instagram Story ads now sold globally as standalone placements through Facebook’s self-serve tools
If an advertiser wants to buy only Instagram’s Story inventory and no other Instagram or Facebook inventory, it can while still using Facebook’s targeting.
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Instagram won’t fix Facebook’s ad load dilemma yet, but video might
Facebook may max out on the number of ads it can stuff between posts, but what about the ads it’s inserting within posts?
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Instagram accounted for 70% of GQ’s social revenue last year
GQ has used branded posts and, recently, links in Stories to make more money through Instagram than any other social platform.
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Instagram will show ads to the 150 million people viewing Stories daily
Sometime soon Instagram will slot photo and video ads between Stories, its Snapchat clone that’s being used by half of its audience every day.
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Marketing Day: Instagram stickers, mobile video & the biggest ad fraud botnet to date
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
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Please visit Marketing Land for the full article.
Instagram launches stickers for stories
Instagram has launched an update that allows users to add stickers to their stories.
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Instagram Story links get 15-25% swipe-through rates for brands, publishers
Vox Media’s Curbed, MeUndies, Outside and Whisper discuss their early strategies and success with linking to their sites from Instagram Stories.
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