The new ‘Collections’ feature in WhatsApp Business streamlines the sales process, makes it easier to find products and improves the customer experience. Here we tell you how to implement it.
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Tag: launches
Burger King launches ‘Advertising Pantries’ to support local businesses
It is a strategy in which the giants of the industry will donate mass advertising to small businesses to give greater visibility to their products and services.
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Zoom Launches a Virtual Events Marketplace
It’s a way for paid Zoom users to virtually ‘create, host and monetize events.’
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Burger King Belgium Launches Movement to Earn Michelin Star for Its New Burger
As of this writing, just 511 people have signed the fast-food business’s petition.
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Quora launches retargeting for advertisers
Advertisers can build audience lists and create ads targeted to segments of past site visitors.
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Snapchat launches Advanced Mode for its self-serve Ads Manager
Similar to Facebook’s Power Editor, Snapchat has added powerful new advertising capability to Ad Manager.
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Even Financial launches tool to semi-automate financial compliance for online ads
The Programmatic Compliance Tool — which Even says is the only one to track compliance after the click — sends suspected violations to human supervisors.
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Evidon launches ‘first commercial-grade’ GDPR solution
Replacing its previous compliance platform for the EU Cookie Law, the new version offers single-click or drill-down consents for users of sites and apps.
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LiveRamp launches IdentityLink for Publishers
Participating publishers can offer Facebook-like people-based targeting on their sites.
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Snapchat launches new features, including Paperclips for links within Snaps
Now, marketers and any content creators can add links to their Snaps.
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Snaps launches a Marketing Cloud for chatbots, messaging and emojis
New York City-based company is offering a self-service platform so marketers can target users with automated conversations.
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TAG launches tool to help keep ads off apps that pirate content
Trade group members will be able to integrate the tool into their own systems to keep violating apps out of the ad supply chain.
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Startup Acquired launches new platform for managing mobile app install campaigns
The company says this is the first to ‘allow advertisers to act where their data is.’
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SugarCRM launches first product to help provide a ‘full view of customer’
Called Hint, it automatically finds additional data for CRM contacts and is the initial offering in a new Relationship Intelligence line.
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WP Engine launches Content Performance analytics tool
Incorporating some Google Analytics data, the new capability is designed to better measure content by authors, posts and topics.
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PowerInbox launches premium email ad network
The network, called InboxChoice, is a higher-end version of its existing RevenueStripe offering.
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